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The Swadeshi Movement focused on reviving and promoting Indian industries like handlooms, khadi, soaps and matches. Its leaders established indigenous schools, colleges, banks, and enterprises. Cultural assertion with nationalist themes was another area of action
Amid the tariff war with US President Donald Trump, Prime Minister Narendra Modi has advocated a revival of the Swadeshi movement, a part of India's freedom struggle, stressing indigenous production of goods and cultural pride, which once shook the British Empire. In a speech over the weekend, Modi exhorted every party, leader and citizen to promote indigenous goods for India to become the world's third-largest economy. His words have created a buzz about the Indian Swadeshi movement. Here is its story:
Speaking in the northern city of Varanasi on Saturday (Aug 2), Modi asked traders to vow to sell only 'Swadeshi goods' in shops and markets. He said that the promotion of Made-in-India goods will be a service to the nation.
"Whatever we buy, we should ask if an Indian worked to make it," he said. He said a product is 'Swadeshi' if it's made with the sweat and skills of Indians.
He asked Indians to adopt one of his favourite catchphrases, ‘Vocal for Local’. He said it would be a true tribute to Mahatma Gandhi, India's founding father.
The Swadeshi movement closely aligns with some of Modi's major initiatives: Make in India, Vocal for Local and ‘Atmanirbhar Bharat’ or self-reliant India. During the 'Swadeshi Andolan', Indian anti-colonial leaders opposed the repurposing of goods and reselling of the same to Indian consumers by the British, particularly textiles. It made Indian freedom struggle a mass movement across the subcontinent. It became the seed for Independent India to make goods locally.
The Swadeshi Movement emerged in 1905 as a direct response to the British decision to partition Bengal, which the indian leaders saw as a strategy to weaken Indian nationalism by dividing the Bengali-speaking population along communal lines. The objective of the Swadeshi movement was to promote economic self-reliance by encouraging the use of Indian-made goods and boycotting British products. The movement combined economic resistance with cultural revival, stressing the unique identity and national pride of Indians.
The British justified the partition by claiming that Bengal was too large to administer effectively. But Indian leaders saw a political agenda, with real intent being the suppression of the growing nationalist sentiment. The Bengali middle class, which had embraced English education and liberal ideas, became prominent in anti-British activism, provoking retaliation from the British imperial rulers. The Bengal partition had its predecessor in the 1874 separation of Assam from Bengal, to which the British had added Sylhet. This was among the several instances of the British policy of divide and rule.
The main activity under the Swadeshi movement was a boycott of British textiles and other goods. Leaders emphasised swadeshi production, with the focus on reviving and promoting Indian industries like handlooms, khadi, soaps and matches. Under the Swadeshi movement, the leaders established indigenous schools, colleges, banks, and enterprises. Cultural assertion with nationalist themes was another area of action, including the promotion of local festivals and songs like Vande Mataram, as well as Indian literature, to unify people under a common Indian identity.
After emerging in Bengal, the Swadeshi movement expanded to various erstwhile British provinces like Bombay, Madras, and much of northern India. Leaders like Bal Gangadhar Tilak played key roles in spreading the movement across India through cultural events and political mobilisation. In Andhra, it was called the Vandemataram Movement.
The Indian National Congress spearheaded the movement, with the moderates and radicals unifying in opposition to the Bengal Partition. The Swadeshi movement saw massive participation from all walks of life, including students, women, artisans, peasants, and the middle class. It became a rare instance of urban-rural unity in India's anti-colonial struggle.
The Swadeshi movement helped revive cottage industries and traditional handicrafts of India. Production of indigenous goods grew, helping reduce dependency on British imports. It laid the seeds for Indian entrepreneurship and helped develop the country's technical skills. At the social level, Swadeshi movement boosted Indian pride in local craftsmanship. It encouraged community-level participation and fostered a pan-Indian identity, helping spread nationalist ideas beyond elite circles to the broader population.
The Swadeshi movement was also a catalyst for the Swaraj or self-governance movement that followed. The Swadeshi movement laid the foundation for future nationalistic campaigns, and influenced Indian political activism in subsequent decades.
British imperialists resorted to arrests and censorship to suppress the movement, which lost its momentum by 1908. In spite of the national spirit, the British succeeded in sowing seeds of communal divisions, affecting the movement’s unity and strength, which was also hurt by rifts within the moderates and radicals among Indian freedom movement's leadership.
Swadeshi movement was a turning point in India's freedom struggle, best known for the mass participation in the freedom struggle, which till then was limited to elite circles.
Even after Independence, the idea of Swadeshi remained in India's cultural and economic conscience. Mahatma Gandhi, India's founding father, instilled elements of Swadeshi in his subsequent movements, advocating khadi, civil disobedience and self-reliance.
Even in the 21st century, there have been attempts to revive Swadeshi, broadly a stress on economic nationalism, as a tool against colonial and imperial influences or globalisation.
It is this spirit of Swadeshi that Modi was appealing to in his weekend speech.