First-ever code to police internet, social media giants to be confined by code of conduct
social media
Social media giants will be legitimately bound to protect children from watching self-harm content.
Potential fines are approximately worth billions of pounds will be enforced by the government to prevent cases of self-harm.
Also watch:Google CEO calls for artificial intelligence regulation
The incident that prompted this decision was the suicide of a 14-year-old called Molly Russell who took her own life after watching several self-harm images on Instagram and other social media platforms.
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The companies need to safeguard the privacy of the children and not to use their personal information for commercial purposes
They are also required to keep a check on ''addictive'' features that make them stay online, to prevent their grooming from paedophiles.
According to the Information Commissioner, ''it is the first step taken to ensure that digital services take responsibility for the experience of their users''.
Interestingly, the Bombay High Court in India gave a similar judgement on Tuesday where it ruled against a social media influencer who had criticised a hair oil brand.
While giving the judgement, the High Court also said that social media influencers should exercise their right to free speech and expression "cautiously" to ensure that their message does not harm anyone’s reputation.