New Delhi, India
This is what we call the power of the fans! The website of global luxury brand Gucci crashed just hours after BTS' Jin was announced as the brand ambassador of the Italian fashion brand.
After completing his mandatory military service, BTS' oldest member, Jin, is back to his normal life. On August 8, the luxury brand announced the K-pop star as their new face. And, soon the website of the luxury brand got an overwhelming response from the ARMY.
Soon after the announcement, the Japan website reportedly witnessed a huge surge in web traffic, causing it to crash.
The reports of website crashes have garnered a wide range of reactions from the ARMY.
One user wrote, ''The Japanese Gucci website has crashed following the LINE notification of #JIN becoming Gucci's Global Brand Ambassador.''
The House is delighted to begin a new creative journey with #Jin from @BTS_twt as the award-winning artist joins the #Gucci family as its new Global Brand Ambassador. #BTS #JinxGucci pic.twitter.com/OoUlvD2Flp
— gucci (@gucci) August 8, 2024
Another wrote, ''Jin's impact.''
The third user commented, ''Seokjin's fans in Japan are truly something else d*mn.''
OMG!! ??? seokjin made the Japanese Gucci website also crash, his power and effect! ?✨️
The Japanese Gucci website has crashed following the LINE notification of #JIN becoming Gucci's Global Brand Ambassador!!
GUCCI BOY JIN
JIN GUCCI GLOBAL AMBASSADOR#JinxGucci @BTS_twt https://t.co/tAr9hsgimg pic.twitter.com/2rKUnXph9b
— JIN FACTS || ? KSJ1 IS COMING SOON || seokjin era (@_LunarWolfJin) August 8, 2024
This is not the first time that the internet has witnessed the power of Jin's ARMY. Earlier, the luxury brand Fred announced the pop star as their first Global ambassador. Soon after the revelation, the website witnessed a huge web traffic.
Commenting about the same situation, “When Fred announced Jin as their first Global ambassador the website crashed within minutes and now after Gucci dropped it's official announcement on Jin as their global ambassador Gucci website crashed and broke down too.”
When Fred announced Jin as their first Global ambassador the website crashed within minutes and now after Gucci dropped it's official announcement on Jin as their global ambassador Gucci website crashed and broke down too??#JinxFredjewelry#JinxGucci pic.twitter.com/cpVut7Ovh0
— VOCAL KING (@VocalKingKim) August 8, 2024
Another user wrote, “seokjin's girls are already at gucci store buying gifts for themselves, his impact.”
Jin is OFFICIALLY the FACE of Gucci! Holy shit?,::,?*;:,,??
GUCCI BOY JIN
JIN GUCCI GLOBAL AMBASSADOR#JinxGucci pic.twitter.com/vIv06MO8Cb
— WHO is Nabi (@busanbreeeze) August 9, 2024
Announcing Jin as the global ambassador, the Creative Director of Gucci, Sabato De Sarno, said, "I am very excited to welcome Jin as Global Brand Ambassador. His warm and kind personality is truly magnetic, and his style is simply unique. He is a generous and extraordinary artist who is able to move people with his music, which makes us even more honored to share this journey with him (sic)."