A host of celebrities came to attend the event Photograph:( Twitter )
The launch was a highly glamourised event as the whos who of the industry came to attend including CBFC chairman Prasoon Joshi, Secretary, I&B, Amit Khare and industry insiders. Celebrities like Vidya Balan, Kangana Ranaut, Satish Kaushik, Madhur Bhandarkar came to attend.
The Central Board of Film Certification (CBFC) in India now has a new logo and certificate design as announced by the Union Minister for Information & Broadcasting Prakash Javadekar. The announcement was made in a function in Mumbai.
Javadekar explained that the same has been done so that the design is in sync with the changing world of technology. It has a QR code now that will bring in greater level of transparency and will be able to provide information yo filmmakers in a better manner.
Film trade analyst Taran Adarsh took to Twitter to tell about the event as it was a one-of-a-kind event hosted by the CBFC.
#CBFC unveils its new logo and certificate design... At the industry meet - a first of its kind - hosted by #CBFC Chief Prasoon Joshi with I&B Minister Shri Prakash Javadekar as chief guest and I&B Secretary Shri Amit Khare, #CBFC unveiled a new logo and certificate design. pic.twitter.com/5SlgEY219s— taran adarsh (@taran_adarsh) August 31, 2019
Javadekar also announced that the Union government will soon also be amending the Cinematograph Act in order to curb piracy. He said, "We earlier tried to protect the rights of artists by changing the Copyright Act, now we are changing the Cinematograph Act so that piracy can be curbed.”
The launch was a highly glamourised event as the whos who of the industry came to attend including CBFC chairman Prasoon Joshi, Secretary, I&B, Amit Khare and industry insiders. Celebrities like Vidya Balan, Kangana Ranaut, Satish Kaushik, Madhur Bhandarkar, Vidhu Vinod Chopra, Boney Kapoor, Ramesh Sippy, Subhash Ghai, Sudhir Mishra, Sanjay Khan, Siddharth Roy Kapur, Prahlad Kakkar, Kiran Shantaram and Kunal Kohli were present.
On the new design, Prasoon Joshi said, "I believe design should reflect the contemporary digital world and leverage the ease that technology has brought into our work processes. The design change is not cosmetic; it is extremely functional and underlines the CBFC's positive value-added approach."
He added, “The Board has been playing an active and positive role in taking forward the issues of the film industry and has brought in greater transparency and smoother processes.”