Jeep Compass all set to explore SUV market in India
Jeep Compass
Jeep is selling the new Compass model starting from ? 14.95 lakh
Jeep Compass launchin India has sparked hope for the automobile company to establish itself asthe top SUV sellerin the country.
Jeep entered the Indian market on August 30, 2016, by introducing Wrangler and Grand Cherokee. The existing models have traditionally been high priced but Jeep Compass is competitively priced to make a dent in the lucrativeSUV market in India.
Jeep is selling the new Compass model starting from ? 14.95 lakh for entry-level Sport which goes up to ? 20.65 lakh for the diesel cars.
The car was locally manufactured for the first time at Fiat's Ranjangaon plant. The Compass is the first "Made in India" Jeep vehicle. The companyhasinvested $280 million onits production.
The first Jeep Compass in India was rolled out of Fiat's Ranjangaon plant on June 2, 2017. (Twitter)
The three different Compass SUV varieties include - Sport, Longitude and Limited. The model comes infive colour option- Brilliant Black, Minimal Grey, Vocal White, Hydro Blue and Exotica Red available in both 1.4 Multiair Petrol and 2.0 Multijet II Turbo Diesel engine.
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The Compass is available in eight wheel designs. Some of the other innovative features include Electronic Parking Brake, 6 Air Bags, and Hill Start Assist.
The introductory price for Jeep Compass SUV has turned out to be very low due tolocal manufacturing. The Ranjangaon plant near Pune is expected to export the vehicle.
The SUV market in India has been continuously growing in the past few years. According to the Global Market Research Company, J.D. Power, the overall SUV demand is likely to reach top position among passenger vehicles by 2020.
The highestselling SUV models in India include Nissan Terrano, Mahindra Scorpio, Hyundai Creta, Honda BR-V and Renault Duster andnow with the introduction of the Compass SUV, consumers can now look forward to some serious competition in this segment.