Delhi High Court grants interim relief to actor Naga Chaitanya in personality rights case

Actor Naga Chaitanya has approached the Delhi High Court over the alleged misuse of his identity across digital platforms. It is said that his name has been linked to explicit material, and AI-generated videos.

Naga Chaitanya moves to court

As per the Hindustan Times, the 39-year-old actor has filed a petition seeking protection of his personality rights. He has argued that his name, image, likeness and public persona are being used without authorisation on various platforms.

Also Read: 'She is back to rule': Internet reacts to Samantha Ruth Prabhu's fierce avatar in Maa Inti Bangaram | Watch trailer

The plea also highlighted concerns about deepfake content, unauthorised merchandise and defamatory material allegedly circulating on the internet.

What did Chaitanya's counsel say

During a recent hearing before Justice Jyoti Singh, Chaitanya's counsel, Advocate Vaibhav Gaggar, reportedly claimed that several websites were allegedly exploiting the actor's popularity by using his name in connection with objectionable content.

Also Read: Salman Khan NOT acting as mediator between Ranveer Singh & Farhan Akhtar: Report

Gaggar submitted that one of the primary concerns relates to online content, including AI-generated videos and other material allegedly depicting the actor in a misleading and objectionable manner. He further informed the Court that certain content circulating on digital platforms makes false and defamatory allegations about the actor's personal life and professional conduct, causing reputational harm.

Also Read: Former couple Samantha Ruth Prabhu and Naga Chaitanya spotted at same wedding with their partners | Watch

According to the petition, such content has adversely affected Chaitanya's reputation, dignity, privacy and public image. The court also examined examples of online content and merchandise allegedly featuring the actor's likeness without permission.

Also Read: Vivegam star Ajith Kumar's mother dies at 85; Kamal Haasan pays tribute

Court observation

While hearing the matter, Justice Jyoti Singh said, "You are in public life, you are certainly more vulnerable than the rest of the people, but it has its limitations."

The High Court has reportedly issued a summons in the case, and the next hearing is scheduled for September 30.