New Delhi
The automotive industry is witnessing intense competition among manufacturers, who are offering various incentives and discounts to boost their sales figures and secure positions for their models in the top ten bestsellers list. According to data from the Society of Indian Automobile Manufacturers (SIAM), the passenger vehicle industry experienced a modest growth of 3 per cent in June 2024, with total sales reaching 3.7 lakh units. The top-selling models during this period included the Tata Punch, Maruti Swift, Hyundai Creta, and Maruti Ertiga.
Tata Punch has reclaimed its position as the top-selling car model, with 18,238 units sold in June 2024. This achievement marks a significant shift from May 2024, when the Maruti Swift held the dominant position. The Tata Punch's consistent presence in the list of best-selling vehicles can be attributed to its competitive pricing, advanced features, and impressive Bharat NCAP 5-star safety rating.
Maruti Suzuki continues to maintain its stronghold in India's automotive market, which ranks as the third-largest globally. The company secured six spots in the top 10 best-selling car model list for June 2024. The Maruti Swift, despite relinquishing its top position in May, still managed to secure the second spot with 16,422 units sold in June. However, this represents a 16 per cent month-on-month decline, according to data from autopunditz.
Hyundai's Creta closely followed in third place, with sales of 16,293 units in June, showing a 12 per cent month-on-month growth. This performance demonstrates the ongoing popularity of Hyundai's compact SUV in the Indian market.
Maruti Suzuki's dominance is further evident as it claimed the next five positions in the top 10 list. The Ertiga secured the fourth spot with sales of 15,902 units, marking a 15 per cent month-on-month increase. The Baleno and the new WagonR occupied the fifth and sixth positions with 14,895 and 13,790 units sold, respectively. The Dzire and Vitara Brezza rounded out Maruti's presence in the list, securing the seventh and eighth positions with sales of 13,421 and 13,172 units, respectively.
Mahindra managed to break into the top 10 list with its Scorpio model, securing the ninth position despite an 11 per cent month-on-month drop in sales. The Scorpio sold 12,307 units in June, showcasing the enduring appeal of Mahindra's rugged SUV offering.
Tata Motors claimed the final spot in the top 10 list with its Nexon model, selling 12,066 units in June. This performance underscores Tata's growing presence in the competitive Indian automotive market.
The sales figures for June 2024 reflect the dynamic nature of the Indian automotive market, with manufacturers constantly vying for consumer attention through a combination of attractive pricing, advanced features, and strategic marketing efforts. The continued dominance of Maruti Suzuki, coupled with strong performances from Tata, Hyundai, and Mahindra, illustrates the competitive landscape of the Indian car market and the diverse preferences of Indian consumers.
As the industry continues to evolve, factors such as fuel efficiency, safety features, and technological advancements are likely to play increasingly important roles in shaping consumer choices and sales patterns in the coming months.