Watch: Kamala Harris’ election campaign adds Bollywood touch with ‘Nacho Nacho’ song
Kamala Harris's election campaign adds Bollywood touch with 'Nacho Nacho' song
As the 2024 U.S. presidential election approaches, Kamala Harris'campaign is making a notable effort to reach out to Indian-American voters. Ajay Bhutoria, a prominent South Asian community leader and National Finance Committee member for Harris'campaign, has released a new Hindi campaign song titled "Nacho Nacho" to encourage South Asians to vote for her.
Sharing the video on social media platform X, Bhutoria wrote, “Excited to share the release of our new music video, ‘Nacho Nacho,’ supporting Vice President Kamala Harris for President! Let’s mobilise and turn out the South Asian vote in key battleground states.”
The 1.5-minute video features scenes from Kamala Harris'campaign and begins with the Hindi lyrics, "Hamari Ye Kamala Harris." The campaign’s new song, “Nacho Nacho,” is based on the Hindi version of the Oscar-winning track from the Bollywood film RRR. This catchy tune is meant to energise Indian-American voters and show support for Harris.
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“With over 4.4 million Indian-Americans and 6 million South Asians eligible to vote, our goal is to help propel Vice President Kamala Harris to victory in 2024. The video transcends language and cultural barriers, resonating with voters in Hindi, Punjabi, Tamil, Telugu, Gujarati, Bengali and more,” Bhutoria told PTI.
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“Bollywood has always been about breaking barriers and telling stories that unite us. Kamala Harris embodies that same vision—bringing people together and championing a future where diversity is our greatest strength. Her journey is a story we all believe in,” he added.
Campaign gears up for election showdown
Kamala Harris became the Democratic nominee after President Joe Biden stepped down due to health issues. Her campaign has brought new energy as she prepares to face Donald Trump in the upcoming election. If elected, Kamala Harris would make history as the first female President of the United States, marking a significant milestone in American history.
(With inputs from agencies)