New Delhi, India

Hero MotoCorp is gearing up to pay tribute to the ultimate brain behind the Hero group, the legendary Founder Chairman Dr. Brijmohan Lall Munjal, through a classic ‘Centennial’ motorcycle. This is dedicated to the late Dr. Munjal, who this year would have been 101 years old and this honour seeks to enshrine his principles of vision, courage, hard work, commitment, passion and perseverance in law, innovation, excellence, humility and community welfare.

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Coming with great workmanship and making quality and performance statements, ‘The Centennial’ is indeed a car enthusiasts’ delight. This unique model was designed and developed by the Hero Centre for Innovation and Technology (CIT) in India, along with the Hero Tech Centre in Germany (TCG), making it a clear reflection of Hero MotoCorp’s drive to consistently innovate in the realms of engineering and design.

Available in strictly only 100 pieces, ‘The Centennial’ is equipped with innovative solutions like carbon fiber body parts and aluminium milling, which add not only the aesthetic but also the functional value. It is provided with gas-charged mono-shock Wilbers and 43mm upside-down front suspension for excellent control and smooth riding.

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Among the features showcased in ‘The Centennial’ is its carbon fiber and titanium Akrapovic exhaust tailored to give a deep and unique exhaust tone with an added performance attribute. The other aspects of the limited edition include numbering on the body, polished wheels and that the motorcycles come with a custom paint job at the engine and frame.

As a testimony to Dr. Munjal’s generosity, Hero MotoCorp plans to auction these collectible bikes internally to employees, affiliate companies and patrons. The proceeds will be used for community welfare programs. Deliveries of 'The Centennial' are set to commence from September 2024. 

In addition to this, to commemorate this remarkable feat, Hero MotoCorp has embarked on a 100-day engagement program at all its production centers/plants and dealerships across the world. The promo offers full cash back for the motorcycle or scooter owners who will be purchasing Hero motorcycle or scooter within the promotional period up to one hundred Hero motorcycles or scooters. 

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Further, Hero MotoCorp has embarked upon the ‘My Hero, My Story’ promotion that offers the existing customers an opportunity to share their experiences with the Hero branded vehicles. The best stories will be awarded with ‘The Centennial’ motorcycle, with the jury being made up of highly reputable motorcycle aficionados.