ICC unveils Olympic champion Usain Bolt as 2024 T20 World Cup ambassador
ICC unveils Olympic champion Usain Bolt as 2024 T20 World Cup ambassador
A multi-time Olympic gold medallist in track and field, Jamaica’s Usain Bolt has been unveiled as the ambassador for the 2024 T20 World Cup in the Caribbean and the USA starting June 1, the ICC said in a statement on Wednesday (April 24). Bolt believes an ICC tournament in America can change the game’s landscape and help it prosper, only for it to boom and peak for its comeback at the 2028 Summer Games in Los Angeles.
Bolt grew up playing cricket in Jamaica before switching to track and field and has a special place for this sport in his heart. Speaking to the ICC upon getting bestowed as the ambassador for the 20-team-tournament, Bolt said he is thrilled and honoured to be picked by the ICC for this and that he looks forward to bringing his energetic vibe to the T20 World Cup.
“I am thrilled to be an ambassador for the upcoming ICC Men’s T20 World Cup,” Bolt said to the ICC. “Coming from the Caribbean, where cricket is a part of life, the sport has always held a special place in my heart, and I am honoured to be part of such a prestigious tournament.”
“I look forward to bringing my energy and enthusiasm to the World Cup and contributing to the growth of cricket globally,” he continued.
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Sharing proximity with the American audience and cricket as a sport, Bolt knows this fusion will exceed all expectations. Bolt believes with a major ICC tournament breaking into the USA market, the atmosphere during the month-long event will be full of vibe and life, with fans enjoying the dance, music and cricket collaboration.
"America believes a lot in sport and high intensity, and for me to get into that market is big,” Bolt suggested. "When they follow a sport, they follow a sport properly, and they go all in, and I feel like if they can crack into it, they will get into it the right way."
"If we bring energy like I know we will for the T20 (World Cup) it is going to be wonderful," Bolt said.
Olympic medal matters
Bolt - perhaps the greatest track and field athlete, believes winning the World Cup in cricket could be huge, but winning the Olympic medal would be paramount, and he cannot wait for cricket to return to the Summer Olympics in 2028 for the first time since 1900.
“If you listen to NBA players and the way they talk about winning a gold medal, they have won NBA titles, they have their rings, but they are like 'we went to the Olympics',” Bolt noted.
“The other day I watched the documentary about how they (USA basketball team) lost (at the 2004 Olympics) and there was a Redeem Team (at the Beijing Games in 2008) and the focus and the hard work (they needed to win).
“That is how big (important) getting a gold medal is. Every sport tries to get into the Olympics because it is such a big thing, and it is such a great feeling to be on a podium winning that gold medal,” Bolt concluded.
