Hundreds of fans lay shirts, scarves and flowers outside the stadium in tribute to the businessman.
The football fraternity have mourned the death of Leicester City FC chairman Vichai Srivaddhanaprabha in the helicopter which crashed outside team's stadium shortly after it took off on Saturday.
The fans were in shock when the club confirmed that Srivaddhanaprabha was among those to have tragically lost their lives.
Vichai, a father of four and the founder of duty-free giant King Power International, is a huge favourite with fans after he bought the unfancied side from central England in 2010 and they went on to stun the soccer world by winning the Premier League title in 2016.
Everyone at #MUFC is deeply saddened to learn that the Leicester City chairman and four fellow passengers have lost their lives following last night's tragic incident. Our deepest condolences are with their families, friends and those connected to the club.
"He's put so much money into the club. He has brought the club up from receivership, put the money in, built the team, won the premiership. The future is looking bright or it obviously, it was looking bright," 68-year-old fan Richard Mobbs told Reuters.
Mobbs met the club's owner watching his polo team. Vichai who is known at the club for his generosity and providing free refreshments for fans on birthdays, bought Mobbs his season ticket at the club after they became friends.
Struggling to find the right words....but to me you are legend, an incredible man who had the biggest heart, the soul of Leicester City Football Club. Thank you for everything you did for… https://t.co/FzTaXVejUg
Vichai helped steer Leicester back into the top flight in 2014 before they stunned the sport by beating the likes of Manchester United, Liverpool and Chelsea to become champions of England. Fifteen-year-old Jessica Hubbard said his tenure had "created history" at the club.
The helicopter crashed just yards from the pitch in the club's car park after the club's match against West Ham United.
According to witnesses, the helicopter just cleared the top of the stadium before it started to spin. It then plummeted to the ground and burst into flames.