Published: Oct 18, 2025, 11:53 IST | Updated: Oct 18, 2025, 11:53 IST
There is a twist in the tale of festive buying this year.
Gold has always been the traditional favourite in indian homes.
But this season, including the danteras buying, a shining challenger is stealing some of the spotlight: silver.
With gold prices soaring to record highs, silver is quietly, but powerfully, stepping up, both as an investment and a festive buy option.
So, is silver becoming the new gold for many indian buyers this season? Our special report breaks it down. Take a look.