"Black friday in summer" sale steep discounts boosts US online sales
Edited By WION Video Desk
Published: Jul 13, 2025, 18:30 IST | Updated: Jul 13, 2025, 18:30 IST
Online spending soared $24.1 billion across U.S. retailers during the stretch from July 8 to 11 – dubbed "Black Friday in Summer", outpacing Adobe Analytics' prior forecast, as eager shoppers rushed to snap up deep discounts on back-to-school essentials.
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