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Patanjali Barred by Delhi High Court from Disparaging Rivals in Chyawanprash Ad

The Delhi High Court has issued an interim injunction restraining Patanjali Ayurved from broadcasting, publishing, or disseminating its advertisement that referred to other Chyawanprash brands as “Dhoka” (deception). The ruling came following a plea by Dabur India Limited, the market leader with over 61% share in the segment, alleging that the ad disparaged not only its product but the entire category of Chyawanprash formulations.

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