Instagram opens verification feature to everyone
The interesting thing about this new feature is that it is available to everyone.
Facebook-owned photo and video sharing app Instagram announced a new security measure to curb on the duplicate profiles as now users can request verification with the app.
Though verified account feature is already there in Instagram but earlier people used to wait until the company notices their influence but as the new feature is introduced users can now request verification.
In order to do a user has to go to their app's settings and go to "Request Verification" tab. After which a person just have to enter their name and handle and a photo of their identification car.
The interesting thing about this new feature is that it is available to everyone.
"Keeping people with bad intentions off our platform is incredibly important to me," chief technology officer Mike Krieger said in an online post.
"That means trying to make sure the people you follow and the accounts you interact with are who they say they are, and stopping bad actors before they cause harm."
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The long-awaited feature comes as Facebook battles to prevent the social network or its messaging platforms from being taken advantage of by those out to spread misinformation.
Verification badges are intended to enable Instagram users to know when posts actually come from accounts of celebrities, notable public figures, big brands or well-known organisations.
"We will review verification requests to confirm the authenticity, uniqueness, completeness and notability of each account," Krieger said.
In coming weeks, profiles of accounts with huge audiences will start showing more information, such as when they were created, where it is located, and what ads it may be running, according to Instagram.
Instagram it June announced it passed a billion active users, and unveiled a new long-form video feature in a bid to attract "creators" like those on YouTube.
Facebook acquired Instagram in April 2012 for a combination of cash and stock worth some $1 billion at the time.
(With inputs from agencies)