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Recent data reveals a significant shift in european investments from china to india, underscoring india’s growing appeal as a business destination. In the last quarter, european firms, particularly from switzerland, are ramping up investments in india -- that's mostly fueled by a new $100 billion trade deal with the european free trade association. This agreement aims to enhance trade and create 1 million jobs over the next 15 years, highlighting india's commitment to providing a favorable investment climate.