Labubu, Pop Mart's iconic collectible character, became a FIFA World Cup 2026 sensation. Discover its history, FIFA collaboration, viral success, and global popularity

Not Messi, not Mbappe. This viral toy is FIFA World Cup 2026's surprise sensation

In 2024, the toy gained global popularity with celebrities, including BLACKPINK’s Lisa, Kim Kardashian, Dua Lipa, Rihanna, and Bollywood actor Ananya Panday, being spotted with the doll.

How Pop Mart’s Wang Ning became China’s 10th richest after global Labubu frenzy

Labubu, a quirky plush toy with elf-like ears and a toothy grin, has taken the world by storm, becoming a fashion accessory, collector’s item, and online phenomenon. Here’s a complete guide to the craze:

What are Labubu dolls and why is the scary looking toy going viral?

 Labubu Dolls: Toothy little plushies are the latest fashion craze! From its origin to an obsession among celebrities, let's take a look at the collectible which has become a viral sensation.

All about Labubu Dolls: Internet's newest obsession is an expensive, toothy, plush toy

What are Labubu dolls that Rihanna carried? Know everything about the internet's latest obsession

What are Labubu dolls that Rihanna carried? Know everything about the internet's latest obsession - price, history and more

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labubu dolls

Not Messi, not Mbappe. This viral toy is FIFA World Cup 2026's surprise sensation

How Pop Mart’s Wang Ning became China’s 10th richest after global Labubu frenzy

What are Labubu dolls and why is the scary looking toy going viral?

All about Labubu Dolls: Internet's newest obsession is an expensive, toothy, plush toy

What are Labubu dolls that Rihanna carried? Know everything about the internet's latest obsession - price, history and more