Gucci to Dolce & Gabbana: Luxury fashion brands that are vegan, eco-friendly and anti-fur

Written By: Pragati Awasthi | Updated: Jan 31, 2022, 09:08 PM(IST)

Over the years, a growing number of luxury fashion houses like Gucci, Saint Laurent and many others have announced a commitment to adapt to more ethical fashion practices by going fur-free, opting for eco-friendly and cruelty-free options.

Take a look at major fashion destinations that have gone fur-free and are eco-friendly and vegan.


The Italian fashion house Prada Group announced in the year 2019  that all of its brands will no longer use animal fur in their designs or products.

“The Prada Group is committed to innovation and social responsibility, and our fur-free policy is an extension of that engagement,” said Miuccia Prada in an official statement. “Focusing on innovative materials will allow the company to explore new boundaries of creative design, while meeting the demand for ethical products.”


Saint Laurent

French luxury brand Saint Laurent announces it will stop using fur, the move will take effect from the Fall 2022 collections. The parent company Kering, which also owns Gucci, Balenciaga, Alexander McQueen and Botta Venega, will be completely fur free in all its fashion houses.


Vaute Couture

Animal rights activist Leanne Mai-ly Hilgart made her brand, Vaute Couture, 100% vegan, eco-friendly. This brand uses organic, recycled and high-tech fabrics to create sustainable outerwears which are as comfortable as animal-derived wool, fur.

Hilgart found the brand with the aim of eliminating the use of animals in the fashion industry. She said about her brand in an interview, “I started with outerwear because I found being cold was an excuse to wear animal products.” 


Melie Bianco

Melie Bianco is one of those vegan leather purse brands that gives quality, craftsmanship, and affordability from premium vegan leather. They are beautiful, cruelty-free, animal-free and quite luxurious. The brand has won PETA’s ‘Best Animal-Friendly Accessories’ award.



''Fur? I am out of that. I don't want to kill animals to make fashion. It doesn't feel right," Donatella told The Economist's 1843 magazine. In 2018, Donatella Versace has announced that her brand will no longer use real fur in its products.


Matt & Nat

Matt & Nat brand provides you with products that are eco-friendly, vegan and cruelty-free accessories made from recycled materials and organic products to promote sustainability. 



Giorgio Armani announced the big decision to go fur-free in 2016. ''I am pleased to announce that the Armani Group has made a firm commitment to abolish the use of animal fur in its collections," Armani said at the time.

"Technological progress made over the years allows us to have valid alternatives at our disposition that render the use of cruel practices unnecessary as regards animals. Pursuing the positive process undertaken long ago, my company is now taking a major step ahead, reflecting our attention to the critical issues of protecting and caring for the environment and animals."



Gucci committed to stop using fur in their collections in the year 2017.  

"Being socially responsible is one of Gucci’s core values, and we will continue to strive to do better for the environment and animals," Gucci president and chief executive officer Marco Bizzarri said in a statement. 


Dolce & Gabbana

Dolce & Gabbana will not use animal fur anymore! On Monday, a renowned fashion brand announced that it would stop the use of animal fur in all its collections starting this year. 

The label will switch to eco-friendly faux fur. “Dolce&Gabbana is working toward a more sustainable future that can’t contemplate the use of animal fur,” Dolce&Gabbana communications and marketing officer Fedele Usai said in a statement.


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