Ever since Elon Musk took over Twitter, the company has been attempting to find new ways to generate revenues. One such avenue was the launch of the Twitter Blue subscription service in November last year.

Twitter Blue struggles: Out of 150,000 early subscribers, over 80,000 cancel service

The White House joined other US institutions in refusing to pay for the Twitter Blue subscription service. On Friday, White House Director of Digital Strategy Rob Flaherty informed the staff via email that they would have to pay for the subscription out of their pocket if they wish so, according to Axios.

White House refuses to pay for its employees’ Twitter Blue verification

Elon Musk, on Friday, defended his contentious pay model for Twitter, asserting that any social media site that didn't adopt a similar model would fail and be swarmed by bot accounts.

Musk defends Twitter’s paid blue tick, says social media sites without such model ‘will fail’

After several false starts, Twitter's off-again, on-again subscription service is all set to get yet another launch next week. The service is set to get more expensive for iOS users and will also include a system for account authentication on the platform.

Twitter to relaunch blue tick at $8, but iOS users will have to pay $11

Ever since Elon Musk took over Twitter, he has been devising ways to bring in more money. He has lost several advertisers and on Wednesday addressed them about the plans he has for Twitter and how he plans to moderate content, fake news and hate speech.

Twitter Blue, paywall, advertisers: How Musk plans to bring in more money

Elon Musk is reportedly planning to charge $20 per month for the Twitter Blue Badge subscription, which also includes verification of users. According to the Verge, Musk told the staff on Sunday that they need to roll out the feature by November 7 or else they would be fired.

Elon Musk to charge $20 per month for Twitter verification: Report

Twitter Inc's biggest shareholder, Elon Musk has suggested a raft of changes in the social media giant's Blue premium subscription service. From banning advertising to slashing its price, Musk shed light on how the billionaire business magnate could reshape Twitter.

Twitter Inc's biggest shareholder, Elon Musk suggests raft of changes