Instagram, on Monday announced global expansion of its shopping service across IGTV. Instagram also plans to test the release on Reels, its rival to Tiktok. Instagram's shopping service lets you watch a video and checkout in a few taps.

Instagram announces expansion of shopping on IGTV, to do same for Reels

Instagram on Monday dropped the IGTV icon from the home screen of the app because hardly any user was using it. According to a report, most people are finding IGTV content through previews in Feed, the IGTV channel in Explore, creators' profiles, and the standalone IGTV app.

Instagram removes IGTV button from home screen

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