‘Porsche, Chanel, Rolex and more’: Top 9 most valuable luxury brands of 2025
Edited By Abhinav Yadav
Published: May 29, 2025, 18:10 IST | Updated: May 29, 2025, 18:10 IST
Last Wednesday, Brand Finance released a new report that ranks the world’s most valuable luxury brands. Porsche leads again, followed by Chanel and Louis Vuitton. Significant growth from Chanel and Dior shows how fashion and digital trends are reshaping the luxury market.
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(Photograph: Ferrari)
Top Luxury Brands 2025: Global Leaders Revealed
Brand Finance released a new report on May 22 that ranks the world’s most valuable luxury brands. Porsche leads again, followed by Chanel and Louis Vuitton. Significant growth from Chanel and Dior.
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(Photograph: Porsche)
Porsche – $41.1 Billion
Porsche holds the crown as the world’s most valuable luxury brand at $41.1 billion. Despite a 5% drop due to weaker demand in China and Europe, its reputation for reliability and exclusivity keeps it on top.
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(Photograph: Chanel)
Chanel – $37.9 Billion
Chanel surges to second place with a stunning 45% growth, reaching $37.9 billion. Iconic fashion, perfumes, and clever digital strategies have won over a new generation of luxury buyers worldwide.
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(Photograph: Louis Vuitton)
Louis Vuitton – $32.9 Billion
Louis Vuitton, now third, is valued at $32.9 billion. Known for its timeless bags and fashion, the brand remains a global powerhouse, though it saw only modest growth this year.
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(Photograph: Hermès Paris)
Hermès Paris – $19.9 Billion
Hermès Paris stands strong at $19.9 billion. Its legendary craftsmanship, exclusive leather goods, and silk scarves keep it among the world’s most desirable luxury brands.
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(Photograph: Wikimedia Commons)
Rolex – $18.8 Billion
Rolex, valued at $18.8 billion, is the world’s leading luxury watchmaker. Its reputation for precision, innovation, and timeless style makes it a favourite among collectors and celebrities.
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(Photograph: Dior)
Dior – $17.3 Billion
Dior, now worth $17.3 billion, is also 2025’s strongest luxury brand. Its creative designs and global influence have propelled it into the top 10 strongest brands worldwide.
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(Photograph: Ferrari)
Ferrari – $14.4 Billion
Ferrari is valued at $14.4 billion, making it one of the world’s most prestigious luxury brands. Known for its iconic sports cars and racing heritage, Ferrari stands for speed, style, and Italian excellence in the luxury market.
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(Photograph: Cartier)
Cartier – $15.7 Billion
Cartier, at $15.7 billion, is famed for its elegant jewellery and watches. The brand’s rich heritage and royal connections make it a symbol of sophistication and luxury.
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(Photograph: Gucci)
Gucci – $11.4 Billion
Gucci’s brand value is $11.4 billion. Known for bold designs and trendsetting fashion, Gucci continues to attract a young, global audience with its unique style.
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