The third installment of its popular animation franchise 'Trolls' will be releasing on November 17 of 2023. Universal Pictures has announced this latest development about the yet-to-be-titled movie.&nbsp;

 
As per reports, the film will release in theatres exclusively and then launch on streaming services after 17 days.&nbsp;

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The second installment from the franchise, 'Trolls World Tour', was one of the last movies to release in theatres in America as well as other parts of the world before the coronavirus pandemic took over and everything was forced to shut down for an extended period of time.&nbsp;

 
'Trolls World Tour' released in select theatres in March of 2020, but Universal had also decided to stream it on various streaming platforms on the day of its release.

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The first 'Trolls' movie that had released in 2016 was a global hit and amassed $350 million worldwide. 'Trolls World Tour' earned over $100 million on streaming services and $47 million at the international box office even during the pandemic era.

 
For the third installment of 'Trolls', it is not clear whether director Walt Dohrn would be making a comeback.&nbsp;

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The third installment of its popular animation franchise 'Trolls' will be releasing on November 17 of 2023. Universal Pictures has announced this latest development about the yet-to-be-titled movie.

The third installment of its popular animation franchise 'Trolls' will be releasing on November 17 of 2023. Universal Pictures has announced this latest development about the yet-to-be-titled movie. As per reports, the film will release in theatres exclusively and then launch on streaming services after 17 days. Also read: Steve Burton fired from 'General Hospital' over flouting Covid vaccine mandate The second installment from the franchise, 'Trolls World Tour', was one of the last movies to release in theatres in America as well as other parts of the world before the coronavirus pandemic took over and everything was forced to shut down for an extended period of time. 'Trolls World Tour' released in select theatres in March of 2020, but Universal had also decided to stream it on various streaming platforms on the day of its release. Also read: Grammys 2022: Machine Gun Kelly blasts music awards following nomination snub The first 'Trolls' movie that had released in 2016 was a global hit and amassed $350 million worldwide. 'Trolls World Tour' earned over $100 million on streaming services and $47 million at the international box office even during the pandemic era. For the third installment of 'Trolls', it is not clear whether director Walt Dohrn would be making a comeback. Also read: Adele's new album '30' breaks year's top-selling record in just three days

'Trolls 3' will be releasing globally on this date

The leading US movie theater chain said Tuesday it will no longer play any Universal Pictures movies on its screens as a row over the record-breaking release of "Trolls World Tour" on streaming platforms sharply escalated. 
 
The children's film sequel from Universal Pictures -- one of Hollywood's largest and oldest studios -- was released directly to on-demand platforms last month after its theatrical release was hit by the coronavirus. 
 
At the time the studio indicated the move was an exceptional response to the pandemic. 
 
But a report Tuesday quoted a Universal boss saying the studio's movies would now be released "on both formats" even once theaters reopen, due to the film's record $95 million streaming haul. 
 
AMC, the largest theater chain with 8,000 screens across North America, responded with a letter to Universal stating that "effectively immediately AMC will no longer play any Universal movies in any of our theatres in the United States, Europe or the Middle East." 
 
"AMC believes that with this proposed action to go to the home and theatres simultaneously, Universal is breaking the business model and dealings between our two companies," CEO Adam Aron added in the letter carried by US media. 
Before the pandemic, studios typically waited 90 days to release films digitally after their theatrical opening. 
 
The row comes at a time of dire warnings over the future of the theater industry, as streaming soared in popularity even before the onset of the coronavirus pandemic. 
 
Theaters around the world took in an all-time record $42.5 billion last year -- boosted by a string of Disney mega-hits -- but most of the growth came outside North America. 
 
- 'Winning strategy' - 
 
The Wall Street Journal on Tuesday reported "Trolls" earned a huge $95 million from nearly five million domestic customers, citing "a person familiar with the matter." 
 
According to the report, "its performance has convinced Universal executives that digital releases can be a winning strategy, and may diminish the role of theaters even after the pandemic passes." 
 
"As soon as theaters reopen, we expect to release movies on both formats," NBCUniversal head Jeff Shell told the newspaper, adding the film had "exceeded our expectations and demonstrated the viability" of streaming. 
 
Theater owners quickly downplayed the report. 
 
"Universal does not have reason to use unusual circumstances in an unprecedented environment as a springboard to bypass true theatrical releases," said National Association of Theatre Owners head John Fithian. 
 
Neither Universal Pictures nor AMC responded to request for comment. 
 
"Trolls World Tour" is one of many studio titles -- in particular, family films -- to recently skip the traditional "theatrical window" due to coronavirus.

Warner Bros will release "Scoob!" direct to streaming next month, Disney has earmarked "Artemis Fowl" for Disney+, and Paramount title "Lovebirds" is headed straight to Netflix, in another industry first. 
 
Major US movie theaters do not plan on reopening until the summer, despite some states authorizing cinemas to resume business.

The leading US movie theater chain said Tuesday it will no longer play any Universal Pictures movies on its screens as a row over the record-breaking release of "Trolls World Tour" on streaming platforms sharply escalated.

The leading US movie theater chain said Tuesday it will no longer play any Universal Pictures movies on its screens as a row over the record-breaking release of "Trolls World Tour" on streaming platforms sharply escalated. The children's film sequel from Universal Pictures -- one of Hollywood's largest and oldest studios -- was released directly to on-demand platforms last month after its theatrical release was hit by the coronavirus. At the time the studio indicated the move was an exceptional response to the pandemic. But a report Tuesday quoted a Universal boss saying the studio's movies would now be released "on both formats" even once theaters reopen, due to the film's record $95 million streaming haul. AMC, the largest theater chain with 8,000 screens across North America, responded with a letter to Universal stating that "effectively immediately AMC will no longer play any Universal movies in any of our theatres in the United States, Europe or the Middle East." "AMC believes that with this proposed action to go to the home and theatres simultaneously, Universal is breaking the business model and dealings between our two companies," CEO Adam Aron added in the letter carried by US media. Before the pandemic, studios typically waited 90 days to release films digitally after their theatrical opening. The row comes at a time of dire warnings over the future of the theater industry, as streaming soared in popularity even before the onset of the coronavirus pandemic. Theaters around the world took in an all-time record $42.5 billion last year -- boosted by a string of Disney mega-hits -- but most of the growth came outside North America. - 'Winning strategy' - The Wall Street Journal on Tuesday reported "Trolls" earned a huge $95 million from nearly five million domestic customers, citing "a person familiar with the matter." According to the report, "its performance has convinced Universal executives that digital releases can be a winning strategy, and may diminish the role of theaters even after the pandemic passes." "As soon as theaters reopen, we expect to release movies on both formats," NBCUniversal head Jeff Shell told the newspaper, adding the film had "exceeded our expectations and demonstrated the viability" of streaming. Theater owners quickly downplayed the report. "Universal does not have reason to use unusual circumstances in an unprecedented environment as a springboard to bypass true theatrical releases," said National Association of Theatre Owners head John Fithian. Neither Universal Pictures nor AMC responded to request for comment. "Trolls World Tour" is one of many studio titles -- in particular, family films -- to recently skip the traditional "theatrical window" due to coronavirus. Warner Bros will release "Scoob!" direct to streaming next month, Disney has earmarked "Artemis Fowl" for Disney+, and Paramount title "Lovebirds" is headed straight to Netflix, in another industry first. Major US movie theaters do not plan on reopening until the summer, despite some states authorizing cinemas to resume business.

Top US theater chain pulls Universal films over streaming row

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'Trolls 3' will be releasing globally on this date

Top US theater chain pulls Universal films over streaming row