Social media platform Twitter is set to begin testing of shopping feature&nbsp;on profile pages of various brands that will enable brands to showcase their products.

Hoping to enter the online shopping world, Twitter is set to launch "Shops" feature that allowed users to purchase products from companies directly through their profile pages.

This feature will be enabled only for a handful of brands in the United States, and will slowly expand the feature on pages of other brands.

Also read |&nbsp;<a data-ctorig="https://www.wionews.com/technology/twitter-fleets-to-be-discontinued-in-august-398193" data-cturl="https://www.google.com/url?client=internal-element-cse&amp;cx=006054055338965708568:09spwrlibei&amp;q=https://www.wionews.com/technology/twitter-fleets-to-be-discontinued-in-august-398193&amp;sa=U&amp;ved=2ahUKEwiVt9bUlYbyAhVi3jgGHavLCfo4MhAWMAd6BAgCEAI&amp;usg=AOvVaw19Ynxw1yPbFbEutZxCltWa" dir="ltr" href="https://www.wionews.com/technology/twitter-fleets-to-be-discontinued-in-august-398193" target="_blank">Twitter&nbsp;Fleets to be discontinued in August</a>

Now, users will be able to scroll through a range of products on the profile of the selected brands. After a small tap on the product, the customer will be directed to a payment page through the retailer's website. As soon as the payment is done, the product delivery dates will be made available to the customer.

This feature has come a little after Twitter tried a “Buy Now” button and also a 2015 experiment of product pages.

The announcement came a few days after Twitter announced that it will be discontinuing the newly-launched Fleets feature as it has not been able to attract more users to the social media platform.

"We built Fleets as a lower-pressure, ephemeral way for people to share their fleeting thoughts," Brown says at the very start of his blog post. However, he says that Fleets have not been able to increase the number of people joining the conversation.

"...in the time since we introduced Fleets to everyone, we haven’t seen an increase in the number of new people joining the conversation with Fleets like we hoped...," says Brown.

Social media platform Twitter is set to begin testing of shopping feature on profile pages of various brands that will enable brands to showcase their products. Hoping to enter the online shopping world, Twitter is set to launch "Shops" feature that allowed users to purchase products from companies directly through their profile pages.

Social media platform Twitter is set to begin testing of shopping feature on profile pages of various brands that will enable brands to showcase their products. Hoping to enter the online shopping world, Twitter is set to launch "Shops" feature that allowed users to purchase products from companies directly through their profile pages. This feature will be enabled only for a handful of brands in the United States, and will slowly expand the feature on pages of other brands. Also read | Twitter Fleets to be discontinued in August Now, users will be able to scroll through a range of products on the profile of the selected brands. After a small tap on the product, the customer will be directed to a payment page through the retailer's website. As soon as the payment is done, the product delivery dates will be made available to the customer. This feature has come a little after Twitter tried a “Buy Now” button and also a 2015 experiment of product pages. The announcement came a few days after Twitter announced that it will be discontinuing the newly-launched Fleets feature as it has not been able to attract more users to the social media platform. "We built Fleets as a lower-pressure, ephemeral way for people to share their fleeting thoughts," Brown says at the very start of his blog post. However, he says that Fleets have not been able to increase the number of people joining the conversation. "...in the time since we introduced Fleets to everyone, we haven’t seen an increase in the number of new people joining the conversation with Fleets like we hoped...," says Brown.

Twitter set to test 'shop' feature for select brands

A hat shop in the US state of Tennessee was hit with backlash on Saturday, one day after promoting a yellow star patch like those worn by Jews in Nazi-era Germany, labeled 'not vaccinated’.&nbsp;

It was the latest skirmish in the culture war surrounding Covid vaccination in the United States, which has suffered the highest death toll of any country in the pandemic.&nbsp;

Iconic American hatmaker Stetson said on Saturday, it would no longer do business with the Nashville shop HatWRKS, which was excoriated on social media and targeted by protesters.&nbsp;

On Friday, HatWRKS shared on its Instagram account a now-deleted photo announcing the arrival of the $5 patches. It showed a woman, reportedly the business owner, wearing a yellow Star of David with the message ‘not vaccinated' on her black T-shirt.&nbsp;

"Your Nazi star badges are perhaps the most offensive, anti-Semitic thing I've ever seen," one user posted on the business's Facebook page, summing up the social media outcry in response to the post, while others used the hashtag #HATEWORKS.&nbsp;

Local media showed a few dozen protesters outside the shop on Saturday, including some who held up a banner declaring "No Nazis in Nashville!"&nbsp;

And Stetson, known for its Western hats, said on Saturday that "as a result of the offensive content and opinions shared, Stetson and our distribution partners will cease the sale of all Stetson products to HatWRKS in Nashville."&nbsp;

The business, which regularly posted content on social media expressing views against coronavirus restrictions and Democratic President Joe Biden, replaced its controversial post with another one addressing its critics.&nbsp;

"People are so outraged by my post? But are you outraged with the tyranny the world is experiencing?" it said. "If you don't understand what is happening, that is on you, not me."&nbsp;

The HatWRKS controversy came the same week that Republican congresswoman Marjorie Taylor Greene repeatedly equated Covid mask mandates with Nazis forcing Jews to wear yellow stars.&nbsp;

"Vaccinated employees get a vaccination logo just like the Nazi's forced Jewish people to wear a gold star," the freshman Republican from Georgia tweeted about a business making its employees who are fully vaccinated against the coronavirus wear a vaccination logo on their name badge.&nbsp;

She was sharply criticised by leaders of both political parties.&nbsp;

Biden on Friday deplored recent anti-Semitic attacks in the United States, saying in a statement: "We cannot allow the toxic combination of hatred, dangerous lies, and conspiracy theories to put our fellow Americans at risk."&nbsp;

(With inputs from agencies)&nbsp;

A hat shop in the US state of Tennessee was hit with backlash on Saturday, one day after promoting a yellow star patch like those worn by Jews in Nazi-era Germany, labeled 'not vaccinated’.

A hat shop in the US state of Tennessee was hit with backlash on Saturday, one day after promoting a yellow star patch like those worn by Jews in Nazi-era Germany, labeled 'not vaccinated’. It was the latest skirmish in the culture war surrounding Covid vaccination in the United States, which has suffered the highest death toll of any country in the pandemic. Iconic American hatmaker Stetson said on Saturday, it would no longer do business with the Nashville shop HatWRKS, which was excoriated on social media and targeted by protesters. On Friday, HatWRKS shared on its Instagram account a now-deleted photo announcing the arrival of the $5 patches. It showed a woman, reportedly the business owner, wearing a yellow Star of David with the message ‘not vaccinated' on her black T-shirt. "Your Nazi star badges are perhaps the most offensive, anti-Semitic thing I've ever seen," one user posted on the business's Facebook page, summing up the social media outcry in response to the post, while others used the hashtag #HATEWORKS. Local media showed a few dozen protesters outside the shop on Saturday, including some who held up a banner declaring "No Nazis in Nashville!" And Stetson, known for its Western hats, said on Saturday that "as a result of the offensive content and opinions shared, Stetson and our distribution partners will cease the sale of all Stetson products to HatWRKS in Nashville." The business, which regularly posted content on social media expressing views against coronavirus restrictions and Democratic President Joe Biden, replaced its controversial post with another one addressing its critics. "People are so outraged by my post? But are you outraged with the tyranny the world is experiencing?" it said. "If you don't understand what is happening, that is on you, not me." The HatWRKS controversy came the same week that Republican congresswoman Marjorie Taylor Greene repeatedly equated Covid mask mandates with Nazis forcing Jews to wear yellow stars. "Vaccinated employees get a vaccination logo just like the Nazi's forced Jewish people to wear a gold star," the freshman Republican from Georgia tweeted about a business making its employees who are fully vaccinated against the coronavirus wear a vaccination logo on their name badge. She was sharply criticised by leaders of both political parties. Biden on Friday deplored recent anti-Semitic attacks in the United States, saying in a statement: "We cannot allow the toxic combination of hatred, dangerous lies, and conspiracy theories to put our fellow Americans at risk." (With inputs from agencies)

Backlash against US shop selling 'yellow star' Covid badges 

Amazon launched an AI-powered checkout-free supermarket in its Seattle headquarters on Sunday.&nbsp;

The &quot;Amazon Go&quot; supermarket does not have any checkout counters, cashiers or machines - instead it functions by tracking what customers buy using its AI-powered cameras and weight sensors.&nbsp;

The grocery store allows shoppers to scan their desired products using their smartphones on the Amazon Go app and leave without the hassle of standing in lines for checkout. The customers are not charged if the put the product back in the shelf.&nbsp;

By combining computer vision, machine learning algorithms, and sensors, the online retail giant can tell what people have purchased and charges their Amazon account.

However, this does not mean the shop has no employees - Amazon informed that people are present in the store for stocking shelves, making food, helping customers etc. The store also offers on-the-go breakfast, dinners, lunches, meal kits and snacks other than the usual groceries.&nbsp;

The hope is that increasing the convenience factor of the typical convenience store model by making it quicker and easier to &quot;enter, buy, and go&quot; will draw in new customers.

Amazon Go is not the first checkout-free store in the world - grocery firm BingoBox has several unmanned supermarkets across China, which are little less advanced as Amazon Go.&nbsp;

The "Amazon Go" supermarket does not have any checkout counters, cashier or machines - instead it functions by tracking what customers buy using its AI-powered cameras and weight sensors

Amazon launched an AI-powered checkout-free supermarket in its Seattle headquarters on Sunday. The "Amazon Go" supermarket does not have any checkout counters, cashiers or machines - instead it functions by tracking what customers buy using its AI-powered cameras and weight sensors. The grocery store allows shoppers to scan their desired products using their smartphones on the Amazon Go app and leave without the hassle of standing in lines for checkout. The customers are not charged if the put the product back in the shelf. By combining computer vision, machine learning algorithms, and sensors, the online retail giant can tell what people have purchased and charges their Amazon account. However, this does not mean the shop has no employees - Amazon informed that people are present in the store for stocking shelves, making food, helping customers etc. The store also offers on-the-go breakfast, dinners, lunches, meal kits and snacks other than the usual groceries. The hope is that increasing the convenience factor of the typical convenience store model by making it quicker and easier to "enter, buy, and go" will draw in new customers. Amazon Go is not the first checkout-free store in the world - grocery firm BingoBox has several unmanned supermarkets across China, which are little less advanced as Amazon Go.

Amazon opens snazzy checkout-free supermarket to eliminate waiting lines

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