Business & Economy: Rolex watch prices are rising due to surging gold costs, with gold models increasing by up to 14 per cent in 2025. 

Gold surge pushes Rolex watch prices up by 14% in 2025

Chairman Jörg G. Bucherer, the 87-year-old Swiss millionaire behind the luxury shops, has decided to sell Bucherer ag to Rolex, shocking the high-end watch retailing industry. The deal was chosen "In the absence of direct descendants." by purchasing Bucherer, Rolex is entering consumer sales for the first time, moving away from wholesalers.

Swiss luxury brand Bucherer AG joins forces with Rolex

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Gold surge pushes Rolex watch prices up by 14% in 2025

Swiss luxury brand Bucherer AG joins forces with Rolex