Adam Mosseri, the Meta executive who oversees Instagram, acknowledged in a California court on Tuesday (Aug 25) that the company promoted new safety tools for teenagers without disclosing how few users had adopted them during early testing.The admission came in a major trial in which 29 US states have accused Meta of deliberately designing its platforms to keep children engaged while collecting their data and misleading the public about the risks. The trial, which entered its second week this week, is expected to continue through September.Also read | <a href="https://www.wionews.com/world/55-000-per-child-singapore-s-desperate-bid-to-persuade-people-to-have-babies-details-inside-1787640751465">$55,000 per child: Singapore's desperate bid to persuade people to have babies. Details inside</a><h2>Instagram's safety tools had low adoption</h2>State lawyers questioned Mosseri over two Instagram features designed to help teenagers manage their time on the platform: Take a Break, introduced in 2021, and Quiet Mode, launched in 2023.Internal Meta documents presented in court showed that Take a Break had an adoption rate of just 1.8 per cent, while Quiet Mode stood at 8.7 per cent.Mosseri acknowledged that the company did not publicly disclose the overall low adoption rate, which was reportedly as low as 1 to 2 per cent of accounts during the early period.He said the situation later changed after similar protections were incorporated into Teen Accounts, which Meta introduced in 2024 and which include parental controls. "This is one feature with a disappointingly low usage rate, which since this time has significantly improved," Mosseri said.<h2>Mosseri's 90 per cent claim questioned</h2>The testimony also focused on a Meta blog post written by Mosseri and published on December 7, 2021, one day before he appeared before Congress to discuss social media's impact on young people.The post said: "Early test results show that once teens set the reminders, more than 90% of them keep them on."Also read | <a href="https://www.wionews.com/world/us-supreme-court-gives-trump-temporary-win-on-mail-in-voting-restrictions-1787620685760">US Supreme Court gives Trump temporary win on mail-in voting restrictions</a>Under questioning, Mosseri acknowledged that the 90 per cent figure referred only to users who had already activated the feature and continued using it. It did not indicate that 90 per cent of teenagers had adopted the tool.Mosseri could not recall whether Meta had ever disclosed the percentage of teen accounts with parental controls activated.Notably, Meta's advertising-driven business model benefits when users spend more time on its platforms.<h2>Former employees say tools were ineffective</h2>Other witnesses have also questioned whether the safety features worked as intended. Former Meta engineering director Arturo Bejar testified that Take a Break was, in his experience, "a feature that's designed to fail."George Volichenko, a former Instagram data scientist, described adoption as "very low and disappointing" and "a drop in the ocean".He told the court that Meta leadership did not approve making Quiet Mode the default for younger teenagers. He said this limited usage because the feature was difficult to find and that automatically enabling it could have had a "notable negative impact" on user engagement.Francesco Fogu, Meta's director of product design at Instagram, also testified that adoption would be lower when such features were not activated by default.<h2>Stakes could reach $200 billion</h2>The case could have major consequences for Meta. If the states prevail, they are seeking around $200 billion in penalties. A verdict against Meta could also force significant changes to how the company designs and operates its products.Mosseri is expected to continue testifying on Wednesday. Meta founder and CEO Mark Zuckerberg is also expected to take the stand, although the timing of his testimony has not been disclosed.

Instagram promoted tools designed to help teenagers spend less time on the platform, but how many actually used them? Meta executive Adam Mosseri faced that question in court as states accused the company of misleading the public about its approach to teen safety.

Adam Mosseri, the Meta executive who oversees Instagram, acknowledged in a California court on Tuesday (Aug 25) that the company promoted new safety tools for teenagers without disclosing how few users had adopted them during early testing. The admission came in a major trial in which 29 US states have accused Meta of deliberately designing its platforms to keep children engaged while collecting their data and misleading the public about the risks. The trial, which entered its second week this week, is expected to continue through September. Also read | $55,000 per child: Singapore's desperate bid to persuade people to have babies. Details inside Instagram's safety tools had low adoption State lawyers questioned Mosseri over two Instagram features designed to help teenagers manage their time on the platform: Take a Break, introduced in 2021, and Quiet Mode, launched in 2023. Internal Meta documents presented in court showed that Take a Break had an adoption rate of just 1.8 per cent, while Quiet Mode stood at 8.7 per cent. Mosseri acknowledged that the company did not publicly disclose the overall low adoption rate, which was reportedly as low as 1 to 2 per cent of accounts during the early period. He said the situation later changed after similar protections were incorporated into Teen Accounts, which Meta introduced in 2024 and which include parental controls. "This is one feature with a disappointingly low usage rate, which since this time has significantly improved," Mosseri said. Mosseri's 90 per cent claim questioned The testimony also focused on a Meta blog post written by Mosseri and published on December 7, 2021, one day before he appeared before Congress to discuss social media's impact on young people. The post said: "Early test results show that once teens set the reminders, more than 90% of them keep them on." Also read | US Supreme Court gives Trump temporary win on mail-in voting restrictions Under questioning, Mosseri acknowledged that the 90 per cent figure referred only to users who had already activated the feature and continued using it. It did not indicate that 90 per cent of teenagers had adopted the tool. Mosseri could not recall whether Meta had ever disclosed the percentage of teen accounts with parental controls activated. Notably, Meta's advertising-driven business model benefits when users spend more time on its platforms. Former employees say tools were ineffective Other witnesses have also questioned whether the safety features worked as intended. Former Meta engineering director Arturo Bejar testified that Take a Break was, in his experience, "a feature that's designed to fail." George Volichenko, a former Instagram data scientist, described adoption as "very low and disappointing" and "a drop in the ocean". He told the court that Meta leadership did not approve making Quiet Mode the default for younger teenagers. He said this limited usage because the feature was difficult to find and that automatically enabling it could have had a "notable negative impact" on user engagement. Francesco Fogu, Meta's director of product design at Instagram, also testified that adoption would be lower when such features were not activated by default. Stakes could reach $200 billion The case could have major consequences for Meta. If the states prevail, they are seeking around $200 billion in penalties. A verdict against Meta could also force significant changes to how the company designs and operates its products. Mosseri is expected to continue testifying on Wednesday. Meta founder and CEO Mark Zuckerberg is also expected to take the stand, although the timing of his testimony has not been disclosed.

Instagram promoted tools designed to help teenagers spend less time on the platform, but how many actually used them? Meta executive Adam Mosseri faced that question in court as states accused the company of misleading the public about its approach to teen safety.

Instagram chief admits promoting teen safety tool while hiding its low adoption

Meta has been ordered to pay another $567 million after a US judge ruled against the company over allegations that its social media platforms exposed children to harmful content and failed to adequately protect young users.&nbsp;Judge Bryan Biedscheid issued the ruling in New Mexico on Thursday, adding to the legal and regulatory pressure facing Meta over how Facebook and Instagram are designed and how they protect children from harmful content, sexual exploitation and potentially addictive use.&nbsp;The latest ruling follows a $375 million fine imposed in March in the same case. A jury had found Meta liable for making young users vulnerable to predators on its platforms. Meta has said it will appeal the latest decision.&nbsp;The ruling also comes as more than 30 US states pursue similar lawsuits against Meta. The cases allege that the company's platforms have harmed children and put their mental health at risk.Meta ordered to fund mental health programmes&nbsp;Around three-fourths of the $567 million payment will go towards a mental health treatment fund. Meta will make the payments over five years.&nbsp;The remaining amount will fund programmes focused on "awareness and prevention" of potential dangers to young people. It will also support measures to ensure Meta carries out the changes ordered by the court.&nbsp;The company had already been found guilty in March of violating New Mexico's Unfair Practices Act by misleading consumers about the safety of its products for children.&nbsp;The court also ordered Meta to limit some features for children on Facebook and Instagram. The ruling said the company had created a "public nuisance" that endangered young users.&nbsp;It was the first time a US court had found a social media company guilty of creating a "public nuisance" in a case involving alleged harm to children.&nbsp;Also Read: <a href="https://www.wionews.com/world/pok-polls-pakistan-postpones-third-phase-voting-amid-ongoing-unrest-1786113957329">PoK polls: Pakistan postpones third phase voting amid ongoing unrest</a><h2>Growing legal pressure on social media companies</h2>The ruling comes as several US states continue to pursue cases against major social media companies over alleged harm to children and their mental health.&nbsp;In July, a US teenager dropped a lawsuit against Meta shortly before the trial was due to begin after reaching confidential settlements with Meta, YouTube, TikTok and Snap.&nbsp;A separate trial over social media's impact on mental health ended in March. A Los Angeles jury ordered Meta and Google to pay $6 million to a 20-year-old woman.&nbsp;In May, Meta, Snap, TikTok and YouTube also reached confidential settlements with a Kentucky school district.

Meta faces fresh legal pressure in the US after a judge ruled that its platforms exposed children to harmful content and failed to adequately protect young users.

Meta has been ordered to pay another $567 million after a US judge ruled against the company over allegations that its social media platforms exposed children to harmful content and failed to adequately protect young users. Judge Bryan Biedscheid issued the ruling in New Mexico on Thursday, adding to the legal and regulatory pressure facing Meta over how Facebook and Instagram are designed and how they protect children from harmful content, sexual exploitation and potentially addictive use. The latest ruling follows a $375 million fine imposed in March in the same case. A jury had found Meta liable for making young users vulnerable to predators on its platforms. Meta has said it will appeal the latest decision. The ruling also comes as more than 30 US states pursue similar lawsuits against Meta. The cases allege that the company's platforms have harmed children and put their mental health at risk. Meta ordered to fund mental health programmes Around three-fourths of the $567 million payment will go towards a mental health treatment fund. Meta will make the payments over five years. The remaining amount will fund programmes focused on "awareness and prevention" of potential dangers to young people. It will also support measures to ensure Meta carries out the changes ordered by the court. The company had already been found guilty in March of violating New Mexico's Unfair Practices Act by misleading consumers about the safety of its products for children. The court also ordered Meta to limit some features for children on Facebook and Instagram. The ruling said the company had created a "public nuisance" that endangered young users. It was the first time a US court had found a social media company guilty of creating a "public nuisance" in a case involving alleged harm to children. Also Read: PoK polls: Pakistan postpones third phase voting amid ongoing unrest Growing legal pressure on social media companies The ruling comes as several US states continue to pursue cases against major social media companies over alleged harm to children and their mental health. In July, a US teenager dropped a lawsuit against Meta shortly before the trial was due to begin after reaching confidential settlements with Meta, YouTube, TikTok and Snap. A separate trial over social media's impact on mental health ended in March. A Los Angeles jury ordered Meta and Google to pay $6 million to a 20-year-old woman. In May, Meta, Snap, TikTok and YouTube also reached confidential settlements with a Kentucky school district.

Meta faces fresh legal pressure in the US after a judge ruled that its platforms exposed children to harmful content and failed to adequately protect young users.

‘Public nuisance’: Meta hit with $567 million penalty over child safety in US

Meta has launched its AI-powered Business Agent globally, bringing advanced artificial intelligence tools to businesses using WhatsApp, Instagram and Messenger. The new service is designed to help companies automate customer support, answer questions, recommend products, book appointments and even assist with sales.The announcement was made during Meta's Conversations conference in London and marks one of the company's biggest moves yet into the growing enterprise AI market. According to Meta, the rollout follows nearly two years of testing in countries including India and Mexico. More than one million businesses were already using earlier versions of Meta's business AI tools before the global expansion. The launch comes as technology companies including OpenAI, Google and Anthropic race to develop AI agents capable of carrying out real-world tasks for businesses and consumers.<h2>What is Meta Business Agent?</h2>Meta Business Agent is an AI-powered virtual assistant designed to help businesses manage customer interactions around the clock. According to the company, the assistant can answer frequently asked questions, recommend products from a catalogue, qualify potential customers, book appointments and hand over complex conversations to human support teams when necessary. Unlike traditional chatbots that rely on fixed responses, Meta says the new system can understand context and carry out actions on behalf of businesses. For example, it can process bookings, help customers complete purchases and guide users through product selections.The feature is now available to businesses of all sizes globally.AI assistant comes to Instagram as well Meta is not limiting the new technology to WhatsApp.The company has confirmed that the Business Agent will also be integrated into Instagram Direct Messages and Messenger, creating a unified AI support system across Meta's platforms.In addition, Meta is testing a new feature that provides daily summaries of customer conversations. These briefings can highlight missed messages, identify important customer trends and offer insights into engagement levels.According to reports, future updates may include:Market research assistance Product performance insights Calendar management Competitive intelligence tools Business workflow automationThese features are currently being tested with selected business accounts.<h2>Meta is targeting businesses</h2>For years, Meta's AI efforts focused mainly on consumer products. However, the company is now expanding into enterprise software and business automation.Naomi Gleit, Meta's Head of Product, told Reuters that the launch is "definitely an enterprise play", signalling Meta's intention to compete with major AI companies in the business software market. The company believes businesses increasingly want AI systems that can do more than answer questions. Instead, firms are looking for tools that can take actions, manage workflows and improve customer experiences. Meta's strategy also builds on the popularity of WhatsApp Business, which is used by millions of businesses worldwide to communicate with customers.<h2>Meta plans subscription-based pricing</h2>While businesses will initially receive access to many features at no cost, Meta plans to introduce paid subscription tiers in the coming months.According to the company:Small businesses will receive access through WhatsApp Business Premium plans Larger organisations will be charged based on AI usage and token consumption Enterprises will gain access to advanced management controls and integrations<h2>Custom AI agents for larger enterprises</h2>Meta is also developing a broader Business Agent Platform aimed at larger organisations. The platform will allow companies to build custom AI agents connected to existing business software, including platforms such as Shopify, Zendesk and Shopee. This means businesses could create specialised AI assistants capable of handling customer support, inventory management, sales operations and internal workflows.Meta says the platform will include enterprise-grade security controls, monitoring tools and performance analytics.<h2>New discovery tools for customers</h2>Meta is also introducing new ways for users to discover businesses powered by AI agents. Customers will be able to search for businesses directly through WhatsApp and share business contacts more easily with friends and family. The company believes these tools will help businesses improve visibility while making it easier for consumers to connect with brands through messaging platforms.The bigger AI battle is shifting to businesses Meta's latest launch reflects a broader shift taking place across the AI industry.Over the past year, AI companies have increasingly focused on "agentic AI" systems capable of carrying out tasks rather than simply generating text. Companies including OpenAI, Google, Anthropic and Alibaba have all introduced business-focused AI agents designed to automate routine work. Meta's advantage lies in its enormous ecosystem. With billions of users across WhatsApp, Instagram, Facebook and Messenger, the company already sits at the centre of communication between businesses and customers.By embedding AI directly into those conversations, Meta hopes to make its platforms a central hub for customer support, sales and business operations.

Meta has rolled out its AI Business Agent worldwide, helping businesses automate chats, sales and customer support across WhatsApp, Instagram and Messenger, as tech giants race to bring AI agents into everyday business operations.

Meta has launched its AI-powered Business Agent globally, bringing advanced artificial intelligence tools to businesses using WhatsApp, Instagram and Messenger. The new service is designed to help companies automate customer support, answer questions, recommend products, book appointments and even assist with sales. The announcement was made during Meta's Conversations conference in London and marks one of the company's biggest moves yet into the growing enterprise AI market. According to Meta, the rollout follows nearly two years of testing in countries including India and Mexico. More than one million businesses were already using earlier versions of Meta's business AI tools before the global expansion. The launch comes as technology companies including OpenAI, Google and Anthropic race to develop AI agents capable of carrying out real-world tasks for businesses and consumers. What is Meta Business Agent? Meta Business Agent is an AI-powered virtual assistant designed to help businesses manage customer interactions around the clock. According to the company, the assistant can answer frequently asked questions, recommend products from a catalogue, qualify potential customers, book appointments and hand over complex conversations to human support teams when necessary. Unlike traditional chatbots that rely on fixed responses, Meta says the new system can understand context and carry out actions on behalf of businesses. For example, it can process bookings, help customers complete purchases and guide users through product selections. The feature is now available to businesses of all sizes globally. AI assistant comes to Instagram as well Meta is not limiting the new technology to WhatsApp. The company has confirmed that the Business Agent will also be integrated into Instagram Direct Messages and Messenger, creating a unified AI support system across Meta's platforms. In addition, Meta is testing a new feature that provides daily summaries of customer conversations. These briefings can highlight missed messages, identify important customer trends and offer insights into engagement levels. According to reports, future updates may include: Market research assistance Product performance insights Calendar management Competitive intelligence tools Business workflow automation These features are currently being tested with selected business accounts. Meta is targeting businesses For years, Meta's AI efforts focused mainly on consumer products. However, the company is now expanding into enterprise software and business automation. Naomi Gleit, Meta's Head of Product, told Reuters that the launch is "definitely an enterprise play", signalling Meta's intention to compete with major AI companies in the business software market. The company believes businesses increasingly want AI systems that can do more than answer questions. Instead, firms are looking for tools that can take actions, manage workflows and improve customer experiences. Meta's strategy also builds on the popularity of WhatsApp Business, which is used by millions of businesses worldwide to communicate with customers. Meta plans subscription-based pricing While businesses will initially receive access to many features at no cost, Meta plans to introduce paid subscription tiers in the coming months. According to the company: Small businesses will receive access through WhatsApp Business Premium plans Larger organisations will be charged based on AI usage and token consumption Enterprises will gain access to advanced management controls and integrations Custom AI agents for larger enterprises Meta is also developing a broader Business Agent Platform aimed at larger organisations. The platform will allow companies to build custom AI agents connected to existing business software, including platforms such as Shopify, Zendesk and Shopee. This means businesses could create specialised AI assistants capable of handling customer support, inventory management, sales operations and internal workflows. Meta says the platform will include enterprise-grade security controls, monitoring tools and performance analytics. New discovery tools for customers Meta is also introducing new ways for users to discover businesses powered by AI agents. Customers will be able to search for businesses directly through WhatsApp and share business contacts more easily with friends and family. The company believes these tools will help businesses improve visibility while making it easier for consumers to connect with brands through messaging platforms. The bigger AI battle is shifting to businesses Meta's latest launch reflects a broader shift taking place across the AI industry. Over the past year, AI companies have increasingly focused on "agentic AI" systems capable of carrying out tasks rather than simply generating text. Companies including OpenAI, Google, Anthropic and Alibaba have all introduced business-focused AI agents designed to automate routine work. Meta's advantage lies in its enormous ecosystem. With billions of users across WhatsApp, Instagram, Facebook and Messenger, the company already sits at the centre of communication between businesses and customers. By embedding AI directly into those conversations, Meta hopes to make its platforms a central hub for customer support, sales and business operations.

Meta has rolled out its AI Business Agent worldwide, helping businesses automate chats, sales and customer support across WhatsApp, Instagram and Messenger, as tech giants race to bring AI agents into everyday business operations.

Meta launches AI Business Agent on WhatsApp globally: What it means for small businesses

Mark Zuckerberg has bet the future of Meta on artificial intelligence, pouring billions of dollars into infrastructure, pivoting the entire company’s strategic focus, and integrating AI into every facet of his platforms. However, as the cracks in this strategy begin to show, tech analysts and investors are questioning whether Zuckerberg is leading his empire toward an unprecedented disaster. Between flawed moderation algorithms, desperate hardware pivots, and widely mocked consumer products, Meta’s transition is quickly becoming a cautionary tale of a CEO who has completely lost touch with reality.&nbsp;The most glaring failure of Meta’s AI strategy is currently playing out on Instagram. In a relentless pursuit of corporate cost-cutting, the company replaced thousands of human trust-and-safety moderators with automated algorithms. The result has been catastrophic.&nbsp;Legitimate small businesses and creators are finding their accounts permanently deleted for supposed "inauthentic behaviour," while coordinated bot farms effortlessly bypass the exact same AI to purchase "Verified" blue checkmarks. When an AI system cannot distinguish between a real human creator and an automated scammer, the technology is fundamentally broken.&nbsp;But the software failures are only half the story; Zuckerberg's hardware track record is equally abysmal. Before the current AI obsession, he incinerated tens of billions of dollars on the Metaverse, a sterile, virtual reality wasteland that consumers overwhelmingly rejected. Attempting to pivot to augmented reality, Meta pushed the Ray-Ban smart glasses, which were met with tepid reviews, intense privacy concerns, and general consumer apathy.&nbsp;Now, in a desperate bid to remain relevant in the physical AI hardware race, Zuckerberg is pushing the "Meta Pendant," an AI-powered wearable necklace. The tech world's collective response has been utter bafflement. Who on earth is going to wear an AI pendant around their neck? What does an always-listening AI necklace even accomplish that a smartphone doesn't already do better? It reeks of a CEO throwing buzzwords at the wall, completely divorced from what normal human beings actually want to buy or wear.&nbsp;Beyond the hardware flops, Meta’s consumer-facing software products are just as baffling. Features like AI-generated stickers, automated chatbot personas modeled after celebrities, and synthetic image generators have been widely dismissed by users as gimmicky and useless. Instead of enhancing the core social experience of connecting with friends and family, these forced integrations contribute to a pervasive feeling of algorithmic decay across Facebook and Instagram.&nbsp;In his frantic rush to outpace rivals like OpenAI and Apple, Zuckerberg seems to have lost his mind—and forgotten the core product that made Meta valuable in the first place: human connection. By saturating his platforms with flawed AI, pushing nonsensical wearable pendants, and driving away the genuine human user base, he isn't securing the future of the company. He is actively engineering its decline. If Meta does not quickly correct course, Zuckerberg's AI gamble may go down as the final, fatal blunder in a long string of Silicon Valley hubris.

The most glaring failure of Meta’s AI strategy is currently playing out on Instagram. In a relentless pursuit of corporate cost-cutting, the company replaced thousands of human trust-and-safety moderators with automated algorithms. The result has been catastrophic.

Mark Zuckerberg has bet the future of Meta on artificial intelligence, pouring billions of dollars into infrastructure, pivoting the entire company’s strategic focus, and integrating AI into every facet of his platforms. However, as the cracks in this strategy begin to show, tech analysts and investors are questioning whether Zuckerberg is leading his empire toward an unprecedented disaster. Between flawed moderation algorithms, desperate hardware pivots, and widely mocked consumer products, Meta’s transition is quickly becoming a cautionary tale of a CEO who has completely lost touch with reality. The most glaring failure of Meta’s AI strategy is currently playing out on Instagram. In a relentless pursuit of corporate cost-cutting, the company replaced thousands of human trust-and-safety moderators with automated algorithms. The result has been catastrophic. Legitimate small businesses and creators are finding their accounts permanently deleted for supposed "inauthentic behaviour," while coordinated bot farms effortlessly bypass the exact same AI to purchase "Verified" blue checkmarks. When an AI system cannot distinguish between a real human creator and an automated scammer, the technology is fundamentally broken. But the software failures are only half the story; Zuckerberg's hardware track record is equally abysmal. Before the current AI obsession, he incinerated tens of billions of dollars on the Metaverse, a sterile, virtual reality wasteland that consumers overwhelmingly rejected. Attempting to pivot to augmented reality, Meta pushed the Ray-Ban smart glasses, which were met with tepid reviews, intense privacy concerns, and general consumer apathy. Now, in a desperate bid to remain relevant in the physical AI hardware race, Zuckerberg is pushing the "Meta Pendant," an AI-powered wearable necklace. The tech world's collective response has been utter bafflement. Who on earth is going to wear an AI pendant around their neck? What does an always-listening AI necklace even accomplish that a smartphone doesn't already do better? It reeks of a CEO throwing buzzwords at the wall, completely divorced from what normal human beings actually want to buy or wear. Beyond the hardware flops, Meta’s consumer-facing software products are just as baffling. Features like AI-generated stickers, automated chatbot personas modeled after celebrities, and synthetic image generators have been widely dismissed by users as gimmicky and useless. Instead of enhancing the core social experience of connecting with friends and family, these forced integrations contribute to a pervasive feeling of algorithmic decay across Facebook and Instagram. In his frantic rush to outpace rivals like OpenAI and Apple, Zuckerberg seems to have lost his mind—and forgotten the core product that made Meta valuable in the first place: human connection. By saturating his platforms with flawed AI, pushing nonsensical wearable pendants, and driving away the genuine human user base, he isn't securing the future of the company. He is actively engineering its decline. If Meta does not quickly correct course, Zuckerberg's AI gamble may go down as the final, fatal blunder in a long string of Silicon Valley hubris.

The most glaring failure of Meta’s AI strategy is currently playing out on Instagram. In a relentless pursuit of corporate cost-cutting, the company replaced thousands of human trust-and-safety moderators with automated algorithms. The result has been catastrophic.

'Broken AI, useless products': Mark Zuckerberg might be steering Meta towards a disaster

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Instagram chief admits promoting teen safety tool while hiding its low adoption

‘Public nuisance’: Meta hit with $567 million penalty over child safety in US

Meta enters enterprise AI race with WhatsApp Business Agent rollout

'Broken AI, useless products': How Mark Zuckerberg is leading Meta to a disaster