Elon Musk-owned social media company X could lose as much as $75 million in advertising revenue by the end of the year as dozens of major brands pause their marketing campaigns, the New York Times reported on Friday.

Musk backing an antisemitic post on the platform last week has led several companies including Walt Disney and Warner Bros Discovery to pause their advertisements on the site formerly called Twitter.

X has struck back and sued media watchdog group Media Matters, alleging the organization defamed the platform with a report that said ads for major brands including Apple and Oracle had appeared next to posts touting Adolf Hitler and the Nazi party.

Internal documents viewed by The New York Times this week list more than 200 ad units of companies from the likes of Airbnb, Amazon, Coca-Cola and Microsoft, many of which have halted or are considering pausing their ads on the social network, the report said.

X said on Friday that $11 million in revenue was at risk and the exact figure fluctuated as some advertisers returned to the platform and others increased spending, according to the report.

The company did not immediately respond to a Reuters request for comment.

Advertisers have fled X since Musk bought it in October 2022 and reduced content moderation, resulting in a sharp rise in hate speech on the site, according to civil rights groups.

The platform's U.S. ad revenue has declined at least 55% year-over-year each month since Musk's takeover, Reuters previously reported.

Elon Musk-owned social media company X could lose as much as $75 million in advertising revenue by the end of the year as dozens of major brands pause their marketing campaigns, the New York Times reported on Friday.

Elon Musk-owned social media company X could lose as much as $75 million in advertising revenue by the end of the year as dozens of major brands pause their marketing campaigns, the New York Times reported on Friday. Musk backing an antisemitic post on the platform last week has led several companies including Walt Disney and Warner Bros Discovery to pause their advertisements on the site formerly called Twitter. X has struck back and sued media watchdog group Media Matters, alleging the organization defamed the platform with a report that said ads for major brands including Apple and Oracle had appeared next to posts touting Adolf Hitler and the Nazi party. Internal documents viewed by The New York Times this week list more than 200 ad units of companies from the likes of Airbnb, Amazon, Coca-Cola and Microsoft, many of which have halted or are considering pausing their ads on the social network, the report said. X said on Friday that $11 million in revenue was at risk and the exact figure fluctuated as some advertisers returned to the platform and others increased spending, according to the report. The company did not immediately respond to a Reuters request for comment. Advertisers have fled X since Musk bought it in October 2022 and reduced content moderation, resulting in a sharp rise in hate speech on the site, according to civil rights groups. The platform's U.S. ad revenue has declined at least 55% year-over-year each month since Musk's takeover, Reuters previously reported.

Elon Musk's X may lose up to $75 million by year-end on advertiser exodus

Billionaire Elon Musk on Saturday (Nov 18) threatened to sue media watchdog Media Matters and others who attacked X, following moves by several large American companies to halt advertising on the social media giant after being promoted alongside antisemitic content.

Billionaire Elon Musk on Saturday (Nov 18) threatened to sue media watchdog Media Matters and others who attacked X, following moves by several large American companies to halt advertising on the social media giant after being promoted alongside antisemitic content. In a statement posted on X, Musk said without naming any companies, "The split-second court opens on Monday, X Corp will be filing a thermonuclear lawsuit against Media Matters and all those who colluded in this fraudulent attack on our company." Also read: No use of 'decolonisation', 'from the river to the sea’ on X. Musk warns of suspension over calls of genocide He further said that "to manipulate public and advertisers, Media Matters created an alternate account and curated the posts and advertising appearing on the account's timeline to misinform advertisers about the placement of their posts. These contrived experiences could be applied to any platform." Companies pause advertising on X following Musk backing antisemitic post On Friday, Media Matters added Apple, Disney, Comcast, Lionsgate Entertainment, and Paramount Global to its list of companies pausing advertising on X. The halts came after Musk on Wednesday endorsed an antisemitic post on X that falsely claimed members of the Jewish community were stoking hatred against white people. This endorsement came amid the ongoing war between Israel and Hamas. The split second court opens on Monday, X Corp will be filing a thermonuclear lawsuit against Media Matters and ALL those who colluded in this fraudulent attack on our company pic.twitter.com/55vl7PspaQ — Elon Musk (@elonmusk) November 18, 2023 × On Thursday, IBM announced it stopped advertising on X due to a report its ads were shown next to pro-Nazi posts at X. Paying subscribers at X big spreaders of misinformation about Israel-Hamas war Musk's backing of the antisemitic post drew sharp condemnation including from the White House. Referring to Musk's post, White House spokesman Andrew Bates said it was "unacceptable" to repeat such a "hideous lie." "We condemn this abhorrent promotion of anti-Semitic and racist hate in the strongest terms, which runs against our core values as Americans," Bates said. In a recent study, disinformation monitoring group NewsGuard found that paying subscribers at X were the big spreaders of misinformation about the Israel-Hamas war. "During all of this Musk-induced chaos, corporate advertisements have also been appearing on pro-Hitler, Holocaust denial, white nationalist, pro-violence, and neo-Nazi accounts," Media Matters said. The terms ‘thermonuclear’ lawsuits and verdicts are used in instances where the damages awarded by the jury against corporations are huge, often in excess of $100 million. (With inputs from agencies)

Elon Musk threatens to file ‘thermonuclear’ lawsuit against media watchdog

A severe crackdown was launched by the electronic media watchdog of Pakistan on cable operators telecasting Indian TV and Bollywood content in the country.&nbsp;Raids were conducted by the field staff of Pakistan Electronic Media Regulatory Authority (PEMRA) at four cable operators "for airing illegal Indian channels as well as Indian content," said the watchdog, in a statement.

The cable operators, who faced the crackdown in Karachi, are M/s New Satellite Communication, M/s Karachi Cable Services, M/s Sharjah Cable Network and M/s Star Digital Cable Network.

ALSO READ|&nbsp;<a href="https://www.wionews.com/india-news/disputes-with-india-should-be-resolved-through-talks-says-pak-foreign-office-545686">Disputes with India should be resolved through talks, says Pak Foreign Office</a>

The statement said that illegal equipment was seized by the regulatory body during the raid and show cause notices were issued to the violators.

It added that an operation has been launched by the PEMRA on reports of the Supreme Court’s orders being deliberately violated by the cable operators.

All the cable TV operators of Pakistan were warned to "immediately stop" airing any Indian content/channels which have been forbidden or marked illegal by the authority.

"No channel other than PEMRA licensee would be allowed for distribution on cable TV networks and any operator found defying the orders henceforth would be dealt strictly in accordance with PEMRA laws," the PEMRA warned.

WATCH|&nbsp;WION Exclusive | 'Comprehensive dialogue between India, Pak is must,' says Pakistan PM Sharif

<div class="videoWrapper trancodeVideo"><iframe allowfullscreen="" autoplay="1" class="includeVideo" frameborder="0" height="350" src="https://www.wionews.com/videos/wion-exclusive-comprehensive-dialogue-between-india-pak-is-must-says-pakistan-pm-sharif-519193/embed" style="width:100%;max-width:560px;" width="560"></iframe></div>

A complete ban was imposed by PEMRA in 2016 on airing Indian content on radio channels and local television. However, the ban was lifted by the Lahore High Court in 2017 after the Pakistan government held no objections against airing.

The ban on airing any Indian content on television or radio was reinstated in 2018, overturning the order of the Lahore High Court.&nbsp; &nbsp;

The authorities decided in a tit-for-tat move after India’s entertainment industry and a few channels also took similar actions against Pakistani artists and content.

(With inputs from agencies)

<iframe allow="accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture" allowfullscreen="" frameborder="0" height="350" src="https://www.wionews.com/live-tv/embed?autoplay=1&amp;mute=1" width="100%"></iframe>

A severe crackdown was launched by the electronic media watchdog of Pakistan on cable operators telecasting Indian TV and Bollywood content in the country. Raids were conducted by the field staff of Pakistan Electronic Media Regulatory Authority (PEMRA) at four cable operators "for airing illegal Indian channels as well as Indian content," said the watchdog, in a statement.

A severe crackdown was launched by the electronic media watchdog of Pakistan on cable operators telecasting Indian TV and Bollywood content in the country. Raids were conducted by the field staff of Pakistan Electronic Media Regulatory Authority (PEMRA) at four cable operators "for airing illegal Indian channels as well as Indian content," said the watchdog, in a statement. The cable operators, who faced the crackdown in Karachi, are M/s New Satellite Communication, M/s Karachi Cable Services, M/s Sharjah Cable Network and M/s Star Digital Cable Network. ALSO READ| Disputes with India should be resolved through talks, says Pak Foreign Office The statement said that illegal equipment was seized by the regulatory body during the raid and show cause notices were issued to the violators. It added that an operation has been launched by the PEMRA on reports of the Supreme Court’s orders being deliberately violated by the cable operators. All the cable TV operators of Pakistan were warned to "immediately stop" airing any Indian content/channels which have been forbidden or marked illegal by the authority. "No channel other than PEMRA licensee would be allowed for distribution on cable TV networks and any operator found defying the orders henceforth would be dealt strictly in accordance with PEMRA laws," the PEMRA warned. WATCH| WION Exclusive | 'Comprehensive dialogue between India, Pak is must,' says Pakistan PM Sharif A complete ban was imposed by PEMRA in 2016 on airing Indian content on radio channels and local television. However, the ban was lifted by the Lahore High Court in 2017 after the Pakistan government held no objections against airing. The ban on airing any Indian content on television or radio was reinstated in 2018, overturning the order of the Lahore High Court. The authorities decided in a tit-for-tat move after India’s entertainment industry and a few channels also took similar actions against Pakistani artists and content. (With inputs from agencies)

Pakistan’s media watchdog cracks down on cable operators airing Indian content

The US on Thursday expressed concern over the brutal attack on Pakistani journalist Taha Siddiqui.

&quot;We are always very concerned over any reports of violence against journalists, in Pakistan and around the world. We will continue to monitor developments,&quot; a State Department spokesperson said responding to a question on the attack on Siddiqui.

&quot;The United States values freedom of expression as a key component of democratic governance. An active civil society and tolerance of dissenting views are vital components of any democracy,&quot; the spokesperson said as several media watchdogs came out in condemnation of the attack on Siddique.

Siddiqui, the Pakistani bureau chief for the New Delhi- based television channel WION, was in Islamabad on his way to the airport when a group of men stopped his car on the highway, beat him, and threatened him.

The men then <a href="http://www.wionews.com/south-asia/saale-ko-goli-maaro-armed-men-shouted-as-they-tried-to-abduct-wions-pakistan-bureau-chief-29126" target="_blank">attempted to abduct</a> the journalist, according to Siddiqui.

He said he believed his attackers knew that he was on his way to the airport, and had orchestrated this assault because they knew it would take longer for people to realise he was missing as he was supposed to be in transit.

&quot;This brazen attempt to abduct journalist Taha Siddiqui on a busy highway in broad daylight suggests the perpetrators have no fear of facing any consequences,&quot; said Steven Butler, Asia programme coordinator of the Committee to Protect Journalists.

Also read:&nbsp;<a href="http://www.wionews.com/south-asia/islamabad-police-register-fir-after-abduction-attempt-on-wions-pakistan-bureau-chief-29225" target="_blank">Islamabad Police register FIR after abduction attempt on WION&#39;s Pakistan bureau chief</a>

&quot;Pakistani authorities must end these lawless attacks against journalists and freedom of expression,&quot; Butler said as CPJ urged Pakistan to investigate the attempted abduction Siddiqui and prosecute the perpetrators.

&quot;This kidnap attempt is extremely worrying in a country where the lack of security for journalists and impunity for crimes of violence against them is a structural problem,&quot; said Daniel Bastard, the Asia-Pacific head of Reporters Without Borders (RSF).

&quot;Although Siddiqui has been harassed and threatened for months, he is a courageous journalist whose investigative reporting has never hesitated to implicate the military when appropriate, although criticising the armed forces is very dangerous for journalists in Pakistan. We urge the authorities to make every effort to guarantee his safety,&quot; he said.

Several media watchdogs came out in condemnation of the attack on Siddique

The US on Thursday expressed concern over the brutal attack on Pakistani journalist Taha Siddiqui. "We are always very concerned over any reports of violence against journalists, in Pakistan and around the world. We will continue to monitor developments," a State Department spokesperson said responding to a question on the attack on Siddiqui. "The United States values freedom of expression as a key component of democratic governance. An active civil society and tolerance of dissenting views are vital components of any democracy," the spokesperson said as several media watchdogs came out in condemnation of the attack on Siddique. Siddiqui, the Pakistani bureau chief for the New Delhi- based television channel WION, was in Islamabad on his way to the airport when a group of men stopped his car on the highway, beat him, and threatened him. The men then attempted to abduct the journalist, according to Siddiqui. He said he believed his attackers knew that he was on his way to the airport, and had orchestrated this assault because they knew it would take longer for people to realise he was missing as he was supposed to be in transit. "This brazen attempt to abduct journalist Taha Siddiqui on a busy highway in broad daylight suggests the perpetrators have no fear of facing any consequences," said Steven Butler, Asia programme coordinator of the Committee to Protect Journalists. Also read: Islamabad Police register FIR after abduction attempt on WION's Pakistan bureau chief "Pakistani authorities must end these lawless attacks against journalists and freedom of expression," Butler said as CPJ urged Pakistan to investigate the attempted abduction Siddiqui and prosecute the perpetrators. "This kidnap attempt is extremely worrying in a country where the lack of security for journalists and impunity for crimes of violence against them is a structural problem," said Daniel Bastard, the Asia-Pacific head of Reporters Without Borders (RSF). "Although Siddiqui has been harassed and threatened for months, he is a courageous journalist whose investigative reporting has never hesitated to implicate the military when appropriate, although criticising the armed forces is very dangerous for journalists in Pakistan. We urge the authorities to make every effort to guarantee his safety," he said.

US expresses concern over attack on WION's Pakistan bureau chief

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