'People's apple craze is on the wane, so we have to lower the price to ensure sales,' said the owner of the electronics store.

iPhones go through price reduction wave in China

All stores will have a demo device of iPhone X. The customers can analyse it and make their bookings?

iPhone X to be launched with severe shortage supply

About 2-3 million handsets are expected to be released globally on November 3, the launch day of iPhone X

iPhone X to launch with 'catastrophic stock shortage': Report

Apple is facing its customer?s ire barely a few weeks after launching a new line-up of iPhones and watches.

Apple in crisis? Users complaining of swollen iPhone 8 and 8 Plus

There will be no need to have an iPhone nearby, as was the case with earlier models

Now make calls and send text messages from new Apple watch

Apple launches iPhone X, iPhone 8, and 8 Plus

The new launch is believed to revolutionise the iPhone series. The company will be marking its 10th anniversary with the launch of new model iPhone 8

Tenth-anniversary Apple iPhone to release today in US

The initial model experienced a rocky start because of its restriction to AT&T as it was without an app store

How Steve Job's iPhone changed the world

With the much awaited iPhone, the company is also expected to update its users about the Apple Watch, Apple TV, and iOS software

Apple to launch three new iPhones on September 12

The handset's launch in India will be coinciding with the Apple event in the US

Apple v Samsung: Galaxy Note 8 to be launched in India on September 12

Apple Inc will launch an expected "iPhone 8" on Tuesday

Lucky 8? $1,000 price tag dampens iPhone enthusiasm in China

Alphabet's Google on Wednesday unveiled tools to make augmented reality apps for mobile devices using the Android operating system, setting up its latest showdown with Apple?iPhone over next-generation smartphone features

Google, Apple face off over augmented reality technology

The new image shows an iPhone surrounded by a protective cover with a spirit-level-like green element on its?side

iPhone 8 details leaked: Report

Industry sources and analysts say some electronics makers are paying a premium to lock into longer-term contracts

As iPhone 8 looms, firms scramble to lock up memory chip supply

Some analysts speculate that Apple could remove the phone's home button in the new iPhone

Why the new Apple iPhone may not come with breakthrough features - yet again

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