A recent survey conducted by film tracking service The Quorum has highlighted the significant impact of the Margot Robbie-starrer movie Barbie on revitalising theatre attendance, as per Variety.

Barbie brought back millions of first-time post-pandemic theatregoers: Survey

Ever since it released, Greta Gerwig's fantasy comedy, Barbie, has surged past industry milestones. First, this Margot Robbie and Ryan Gosling starrer became the highest-grossing movie of all time directed by a solo female director.

Barbie beats The Dark Knight to become Warner Bros' top domestic hit

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Barbie brought back millions of first-time post-pandemic theatregoers: Survey

Barbie beats The Dark Knight to become Warner Bros' top domestic hit