<p>Hollywood star Tom Hanks has warned fans about an ad for a dental plan that has allegedly used Artficial Intelligence to create his image. Hanks posted a message on Instagram stating that the ad appears to feature him but in fact, is fake.&nbsp;<br />
<br />
In a message posted to his Instagram followers, the actor said his image was used without his permission.</p>

<p>“BEWARE!! There’s a video out there promoting some dental plan with an AI version of me. I have nothing to do with it,” Hanks wrote over a screenshot of the ad that seemingly features him.<br />
<br />
Time and again, the veteran actor has expressed concerns about the increased usage of AI in film and TV. Hanks though has allowed makers to digitally alter versions of himself in films.&nbsp;</p>

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<p>The 2004 computer-animated Christmas fantasy<em> The Polar Express</em> featured a CGI version of Hanks. He was also digitally de-aged for scenes in 2022 film <em>A Man Called Otto.</em></p>

<p>Speaking with British comedian Adam Buxton on his podcast on 18 April, just days before the start of the Hollywood writers’ strike, Hanks said of AI, “We saw this coming. We saw that there was going to be this ability to take zeros and ones inside a computer and turn it into a face and a character. Now that has only grown a billionfold since then, and we see it everywhere.</p>

<p>“I can tell you that there (are)&nbsp;discussions going on in all of the guilds, all of the agencies, and all of the legal firms to come up with the legal ramifications of my face and my voice – and everybody else’s – being our intellectual property.</p>

<p>“Right now if I wanted to, I could get together and pitch a series of seven movies that would star me in them in which I would be 32 years old from now until kingdom come. Anybody can now recreate themselves at any age they are by way of AI or deepfake technology.”</p>

<p>The US writers’ strike ended last week, where the Writers Guild of America approved an agreement with the Alliance of Motion Picture and Television on restrictions on how AI can be used in film and TV.</p>

<p>However, SAG-AFTRA – the union representing Hollywood actors – remains on strike, as a result, most production houses cannot resume work just yet.&nbsp;&nbsp;The actors’ strike began a few months after the writers’ strike, with pay, as well as concern over the use of AI in generating unapproved likenesses of actors.&nbsp;</p>


Hollywood star Tom Hanks has warned fans about an ad for a dental plan that has allegedly used Artficial Intelligence to create his image. Hanks posted a message on Instagram stating that the ad appears to feature him but in fact, is fake.

Hollywood star Tom Hanks has warned fans about an ad for a dental plan that has allegedly used Artficial Intelligence to create his image. Hanks posted a message on Instagram stating that the ad appears to feature him but in fact, is fake. In a message posted to his Instagram followers, the actor said his image was used without his permission. “BEWARE!! There’s a video out there promoting some dental plan with an AI version of me. I have nothing to do with it,” Hanks wrote over a screenshot of the ad that seemingly features him. Time and again, the veteran actor has expressed concerns about the increased usage of AI in film and TV. Hanks though has allowed makers to digitally alter versions of himself in films. View this post on Instagram A post shared by Tom Hanks (@tomhanks) × The 2004 computer-animated Christmas fantasy The Polar Express featured a CGI version of Hanks. He was also digitally de-aged for scenes in 2022 film A Man Called Otto. Speaking with British comedian Adam Buxton on his podcast on 18 April, just days before the start of the Hollywood writers’ strike, Hanks said of AI, “We saw this coming. We saw that there was going to be this ability to take zeros and ones inside a computer and turn it into a face and a character. Now that has only grown a billionfold since then, and we see it everywhere. “I can tell you that there (are) discussions going on in all of the guilds, all of the agencies, and all of the legal firms to come up with the legal ramifications of my face and my voice – and everybody else’s – being our intellectual property. “Right now if I wanted to, I could get together and pitch a series of seven movies that would star me in them in which I would be 32 years old from now until kingdom come. Anybody can now recreate themselves at any age they are by way of AI or deepfake technology.” The US writers’ strike ended last week, where the Writers Guild of America approved an agreement with the Alliance of Motion Picture and Television on restrictions on how AI can be used in film and TV. However, SAG-AFTRA – the union representing Hollywood actors – remains on strike, as a result, most production houses cannot resume work just yet. The actors’ strike began a few months after the writers’ strike, with pay, as well as concern over the use of AI in generating unapproved likenesses of actors.

Tom Hanks warns fans against a dental ad featuring an AI-generated image of the actor

<p>As the writers' strike continues in Hollywood, concerns remain regarding the potential use of generative artificial intelligence (AI) to write scripts or at least the first draft, raising questions about intellectual property rights. However, a recent ruling from a federal judge has reinforced the long-standing principle that copyrights are exclusively granted to works generated by humans and that this fundamental concept remains unchanged. In a significant decision, a federal judge upheld the verdict of the US Copyright Office, asserting that artworks created by AI are not eligible for copyright protection, as per The Hollywood Reporter. The ruling emerged as part of a case involving Stephen Thaler's bid to challenge the government's refusal to register AI-generated works. District Judge Beryl Howell's ruling was clear: copyright law has never been intended to safeguard works produced solely by new forms of technology without human intervention.</p>

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<h2><strong>Human authorship a 'bedrock requirement', rules court</strong></h2>

<p>The ruling underscored the crucial role of human authorship, describing it as a "bedrock requirement" for copyright protection. The ruling was especially relevant in the context of the push for AI-generated works' protection, led by Stephen Thaler, CEO of neural network firm Imagination Engines. Thaler had previously listed an AI system, known as the Creativity Machine, as the sole creator of an artwork named <em>A Recent Entrance to Paradise</em>. This artwork, described as autonomously produced by a computer algorithm, was denied copyright registration by the Copyright Office due to the absence of the vital connection between human creativity and creative expression.</p>

<p>Also Read:&nbsp;<strong><a href="https://www.wionews.com/entertainment/hollywood/news-studios-streamers-relent-showrunners-gain-control-over-tv-writing-staff-size-625776">Studios, streamers relent? Showrunners gain control over TV writing staff size</a></strong></p>

<p>Thaler's challenge was rooted in his belief that AI could be recognised as an author if it met the necessary criteria, with ownership vested in the AI's owner. However, Judge Howell's ruling rejected this argument, stating that AI-generated works that lack human involvement cannot fall within the scope of copyright protection.</p>

<h2><strong>Legal precedents support this decision</strong></h2>

<p>Several precedents echoed this sentiment. The landmark case of Burrow-Giles Lithographic Company v. Sarony established that copyright protection extends to photographs representing original intellectual conceptions of human authors. Similarly, a federal appeals court ruled that a photo taken by a monkey couldn't be copyrighted because animals don't qualify for protection. These cases supported Judge Howell's conclusion that no court has recognised copyright in a work originating from a non-human source.</p>

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As the writers' strike continues in Hollywood, concerns remain regarding the potential use of generative artificial intelligence (AI) to write scripts or at least the first draft, raising questions about intellectual property rights.

As the writers' strike continues in Hollywood, concerns remain regarding the potential use of generative artificial intelligence (AI) to write scripts or at least the first draft, raising questions about intellectual property rights. However, a recent ruling from a federal judge has reinforced the long-standing principle that copyrights are exclusively granted to works generated by humans and that this fundamental concept remains unchanged. In a significant decision, a federal judge upheld the verdict of the US Copyright Office, asserting that artworks created by AI are not eligible for copyright protection, as per The Hollywood Reporter. The ruling emerged as part of a case involving Stephen Thaler's bid to challenge the government's refusal to register AI-generated works. District Judge Beryl Howell's ruling was clear: copyright law has never been intended to safeguard works produced solely by new forms of technology without human intervention. Human authorship a 'bedrock requirement', rules court The ruling underscored the crucial role of human authorship, describing it as a "bedrock requirement" for copyright protection. The ruling was especially relevant in the context of the push for AI-generated works' protection, led by Stephen Thaler, CEO of neural network firm Imagination Engines. Thaler had previously listed an AI system, known as the Creativity Machine, as the sole creator of an artwork named A Recent Entrance to Paradise. This artwork, described as autonomously produced by a computer algorithm, was denied copyright registration by the Copyright Office due to the absence of the vital connection between human creativity and creative expression. Also Read: Studios, streamers relent? Showrunners gain control over TV writing staff size Thaler's challenge was rooted in his belief that AI could be recognised as an author if it met the necessary criteria, with ownership vested in the AI's owner. However, Judge Howell's ruling rejected this argument, stating that AI-generated works that lack human involvement cannot fall within the scope of copyright protection. Legal precedents support this decision Several precedents echoed this sentiment. The landmark case of Burrow-Giles Lithographic Company v. Sarony established that copyright protection extends to photographs representing original intellectual conceptions of human authors. Similarly, a federal appeals court ruled that a photo taken by a monkey couldn't be copyrighted because animals don't qualify for protection. These cases supported Judge Howell's conclusion that no court has recognised copyright in a work originating from a non-human source. WATCH WION LIVE HERE You can now write for wionews.com and be a part of the community. Share your stories and opinions with us here.

WGA strike: Judge rules AI-generated works ineligible for copyright protection

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Tom Hanks warns fans against a dental ad featuring an AI-generated image of the actor

WGA strike: Judge rules AI-generated works ineligible for copyright protection