In a major boost to Asia's third largest economy's towering ambitions to dominate the smart devices market, India's home grown brands now comprise 55 per cent of the country's accessories' space, data by market intelligence-major IDC India showed. The accessories' space includes hearables, wearables and power accessories.&nbsp;

The IDC India attributed the dominance of Indian wearable brands to new launches, discounts across channels, and aggressive marketing by brands. Following this, despite an overall pessimism in smartphone manufacturing space due to fears of global recession, the Indian wearable brands are reportedly doubling down on manufacturing and subsequent expansion.&nbsp;

Which Indian brands are dominating the wearables market?

Of the top five wearable brands in the country, the top three are Indian brands. They are Imagine Marketing (BoAt) with over 32 per cent, Nexxbase (Noise) with close to 14 per cent share, and Fire-Boltt with close to 9 per cent share.&nbsp;

ALSO READ |&nbsp;<a href="https://www.wionews.com/technology/watch-now-use-your-bodys-energy-to-charge-smartphones-and-watches-398373">Now use your body's energy to charge smartphones and watches</a>

China-headquartered OnePlus (more than 8 per cent) and Realme (more than 4 per cent) also make it among the top five wearable brands in India.

Why Indian brands are dominating smart accessories' space?

During last few years that had COVID-19 pandemic challenging the growth ambitions of industries worldwide, the existing smartphone players who were widely expected to take over a significant pie of wearables' market in India. The Chinese brands, that sit over about 62 per cent share of India's smartphone market couldn't make strides into new segments like wearables.&nbsp;

"I think a lot of smartphone players, because the opportunity was so much bigger in smartphones, remained focused on smartphones with 4G and now 5G coming in, especially during the pandemic when they had to handle supply chain disruptions," Vivek Gambhir, CEO at Imagine Marketing (BOAT) was quoted as saying by Economic Times.&nbsp;

"They were focused on their existing markets and weren't really looking at creating new markets," he added.&nbsp;

WATCH WION LIVE HERE

<iframe allow="accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture" allowfullscreen="" frameborder="0" height="350" loading="”lazy”" src="https://www.wionews.com/live-tv/embed?autoplay=1&amp;mute=1" width="100%"></iframe>

You can now write for wionews.com and be a part of the community. Share your stories and opinions with us <a href="https://www.wionews.com/content-contribution-registration-form">here</a>.

In a major boost to Asia's third largest economy's towering ambitions to dominate the smart devices market, India's home grown brands now comprise 55 per cent of the country's accessories' space, data by market intelligence-major IDC India showed.

In a major boost to Asia's third largest economy's towering ambitions to dominate the smart devices market, India's home grown brands now comprise 55 per cent of the country's accessories' space, data by market intelligence-major IDC India showed. The accessories' space includes hearables, wearables and power accessories. The IDC India attributed the dominance of Indian wearable brands to new launches, discounts across channels, and aggressive marketing by brands. Following this, despite an overall pessimism in smartphone manufacturing space due to fears of global recession, the Indian wearable brands are reportedly doubling down on manufacturing and subsequent expansion. Which Indian brands are dominating the wearables market? Of the top five wearable brands in the country, the top three are Indian brands. They are Imagine Marketing (BoAt) with over 32 per cent, Nexxbase (Noise) with close to 14 per cent share, and Fire-Boltt with close to 9 per cent share. ALSO READ | Now use your body's energy to charge smartphones and watches China-headquartered OnePlus (more than 8 per cent) and Realme (more than 4 per cent) also make it among the top five wearable brands in India. Why Indian brands are dominating smart accessories' space? During last few years that had COVID-19 pandemic challenging the growth ambitions of industries worldwide, the existing smartphone players who were widely expected to take over a significant pie of wearables' market in India. The Chinese brands, that sit over about 62 per cent share of India's smartphone market couldn't make strides into new segments like wearables. "I think a lot of smartphone players, because the opportunity was so much bigger in smartphones, remained focused on smartphones with 4G and now 5G coming in, especially during the pandemic when they had to handle supply chain disruptions," Vivek Gambhir, CEO at Imagine Marketing (BOAT) was quoted as saying by Economic Times. "They were focused on their existing markets and weren't really looking at creating new markets," he added. WATCH WION LIVE HERE You can now write for wionews.com and be a part of the community. Share your stories and opinions with us here.

Indian brands now dominate country's wearables market

GoPro estimated its first-quarter revenue at the top end of its previous forecast, and said it would cut about 270 jobs to reduce expenses in a bid to return to profitability in 2017.

Shares of the company, which had 1,552 employees as of December 31, were up about 7 per cent at $7.89 in extended trading.

GoPro had previously forecast its revenue to be $190 million to $210 million for the quarter ended March 31. &quot;We currently have no need to draw on our credit facility and we expect to be EBITDA positive for full-year 2017,&quot; chief financial officer Brian McGee said in a statement.

&quot;Actually, with where we are at, I think we will get to EBITDA positive ahead of the fourth-quarter (this year)&quot;, a GoPro executive told analysts on a conference call on Wednesday.

GoPro also said it expects to see double-digit revenue growth in 2017. The company said it does not expect to restructure further in terms of job cuts this year to return to profitability. The wearable action-camera maker has been struggling with slowing sales of its helmet- and body-mounted cameras as cheaper rivals emerge and smartphones feature increasingly advanced cameras.

GoPro has also been plagued by missteps: a delay in the launch of the Karma drone, production issues for the Karma and Hero5 camera once they launched in mid-September, and then a recall.

The job cuts come about three months after the company said it would cut about 15 per cent of its workforce and shutter its entertainment business.

GoPro said it would incur charges of up to $10 million in the first quarter related to the restructuring.

(Reuters)

&nbsp;

GoPro has been struggling with slowing sales of its helmet- and body-mounted cameras as cheaper rivals emerge

GoPro estimated its first-quarter revenue at the top end of its previous forecast, and said it would cut about 270 jobs to reduce expenses in a bid to return to profitability in 2017. Shares of the company, which had 1,552 employees as of December 31, were up about 7 per cent at $7.89 in extended trading. GoPro had previously forecast its revenue to be $190 million to $210 million for the quarter ended March 31. "We currently have no need to draw on our credit facility and we expect to be EBITDA positive for full-year 2017," chief financial officer Brian McGee said in a statement. "Actually, with where we are at, I think we will get to EBITDA positive ahead of the fourth-quarter (this year)", a GoPro executive told analysts on a conference call on Wednesday. GoPro also said it expects to see double-digit revenue growth in 2017. The company said it does not expect to restructure further in terms of job cuts this year to return to profitability. The wearable action-camera maker has been struggling with slowing sales of its helmet- and body-mounted cameras as cheaper rivals emerge and smartphones feature increasingly advanced cameras. GoPro has also been plagued by missteps: a delay in the launch of the Karma drone, production issues for the Karma and Hero5 camera once they launched in mid-September, and then a recall. The job cuts come about three months after the company said it would cut about 15 per cent of its workforce and shutter its entertainment business. GoPro said it would incur charges of up to $10 million in the first quarter related to the restructuring. (Reuters)

GoPro to cut 270 jobs; expects double-digit revenue growth in 2017

Apple is considering expanding into wearable glass headsets and has talked about the project with potential suppliers, <a href="https://www.bloomberg.com/news/articles/2016-11-14/apple-said-to-explore-smart-glasses-in-deeper-wearables-push">Bloomberg reported</a> citing people familiar with the matter.

The wearable headset would show images, along with other information and may use augmented reality, according to the report.

Apple CEO Tim Cook, who has been struggling with a slowdown in iPhone sales in recent quarters, said earlier this year that the company would continue to invest a lot into augmented reality.

Apple, the world&#39;s largest technology company, has ordered a small number of near-eye displays for testing but has not obtained enough for production on a larger scale, the report added.

Apple declined to comment. The move would make Apple the latest tech company to venture into wearable glasses.

Alphabet&rsquo;s discontinued its own wearable glass headset, Google Glass, and closed the social media account linked to the device earlier this year, ending its attempt to popularise the expensive devices with consumers.

The device received plenty of attention when it was launched in 2012, but quickly ran into problems with its awkward appearance and privacy concerns over video recording.

Snap, an $18 billion company which makes the popular messaging app Snapchat, also launched its own video-camera sunglasses last week.

(Reuters)

Apple is considering expanding into wearable glass headsets and has talked about the project with potential suppliers, Bloomberg reported citing people familiar with the matter. The wearable headset would show images, along with other information and may use augmented reality, according to the report. Apple CEO Tim Cook, who has been struggling with a slowdown in iPhone sales in recent quarters, said earlier this year that the company would continue to invest a lot into augmented reality. Apple, the world's largest technology company, has ordered a small number of near-eye displays for testing but has not obtained enough for production on a larger scale, the report added. Apple declined to comment. The move would make Apple the latest tech company to venture into wearable glasses. Alphabet’s discontinued its own wearable glass headset, Google Glass, and closed the social media account linked to the device earlier this year, ending its attempt to popularise the expensive devices with consumers. The device received plenty of attention when it was launched in 2012, but quickly ran into problems with its awkward appearance and privacy concerns over video recording. Snap, an $18 billion company which makes the popular messaging app Snapchat, also launched its own video-camera sunglasses last week. (Reuters)

Is Apple planning to launch smart glasses?

wearables

Wearables, News on Wearables, stories on Wearables, articles on Wearables, Wearables stories at Wion, Wearables news, Wearables latest news