A historic moment in athletics—and a major win in the sportswear rivalry.

At the London Marathon 2026, Kenya’s Sabastian Sawe became the first athlete to run an official marathon in under two hours, clocking an incredible 1:59:30.

The record-breaking run was achieved wearing Adizero Adios Pro Evo 3 from Adidas—giving the brand a decisive edge over rival Nike in the long-running “supershoe” race.

This milestone not only redefines human endurance but also highlights how cutting-edge shoe technology is transforming elite sports performance.

Adidas Beats Nike: Sub-2 Hour Marathon Record Sends Shares Soaring

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Adidas Beats Nike: Sub-2 Hour Marathon Record Sends Shares Soaring