The initiative—which began with a fleet of GCL-themed cars rolling up to the Royal Opera House, trophy in tow—will see 1000+ cabs, buses, and autos across Mumbai donning the league’s colours throughout the tournament window. 

Global Chess League turns Mumbai into chessboard, flags off more than 1,000 chess-themed taxis, autos

The Experience Center is designed to foster collaboration with universities, chess federations, and technology partners, promoting the study of AI in chess, digital coaching tools, fan engagement innovations, and esports integration.

Viswanathan Anand inaugurates first-of-its-kind Global Chess League experience center in US

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Global Chess League turns Mumbai into chessboard, flags off more than 1,000 chess-themed taxis, autos

Anand inaugurates first-of-its-kind Global Chess League experience center in US