The latest ad campaign of coffee giant Starbucks on transgenders triggered a controversy as many users called it a promotion of the “Woke culture” and the hashtag “Boycott Starbucks” trended on Twitter.

'It Starts With Your Name' | 'Boycott Starbucks' trends over coffee giant's viral transgender ad

Coffee is rising to the challenge of keeping people connected during working hours, a Bloomberg report citing an Ipsos study found. The study reportedly analysed nearly 10 million mobile phones in over 5,000 coffee shops in New York city, which showed that only 12 per cent of visits to the coffee shops occurred during working hours.

Is coffee luring people back to work? Report reveals decisive insights

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'It Starts With Your Name' | 'Boycott Starbucks' trends over coffee giant's viral transgender ad

Is coffee luring people back to work? Report reveals decisive insights