Japan’s traditional bathhouse industry is facing a deepening crisis as rising operational costs, aging infrastructure, and declining customer numbers put pressure on operators. Once a cornerstone of community life, many sento and onsen facilities are struggling to stay afloat amid changing lifestyles and economic challenges. Industry voices are calling for support and innovation to preserve this cultural heritage as closures continue across the country.


Japan's Bathhouses Raise Alarm As Industry Crisis Deepens

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