This iconic 90s advertisement just got a refreshing, contemporary spin to it

This iconic 90s advertisement just got a refreshing, contemporary spin to it

Cadbury

The emotions are the same, the setting is the same, even the music jingle is the same. But Cadbury's scores a sixer with its new ad.

It has a boyfriend or a friend watching a tense cricket match on the stands as his girlfriend is at the crease facing a tough ball. The batswoman hits a straight six out of the field and the joyous boyfriend crosses the barricades and enters the cricket ground, breaking into a dance in celebrations. The two unite in the last shot celebrating with a bite of the Cadbury's dairy milk chocolate.

About the Author

Shomini has written on entertainment and lifestyle for most of her career. Having watched innumerable Bollywood potboilers of the 1990s, writing for cinema came as an easy option t...Read More