Nintendo to officially launch its switch gaming console in China
Nintendo Switch game console
Japan's Nintendo Co said on Wednesday it will officiallylaunchitsSwitchgamingconsolein mainlandChinaon December 10priced at 2,099 yuan ($298), with local partner Tencent Holdings Ltd.
Pre-orders for theconsolebegan at noon (0400 GMT) on Wednesday, opening a major new front inNintendo'sdrive to expand the reach of the home-portableSwitchdevice beyond its core fanbase as it heads into the year-end shopping season.
The retail price for thelaunch, which aims to establishNintendo'scontrol overChina's grey market for the device, includes popular game New Super Mario Bros U Deluxe and a one-year warranty. The pricing is in line with countries such as Japan and the United States.
Nintendo plans to release hit titles Mario Kart 8 Deluxe and Super Mario Odyssey inChinain the next few weeks, with alaunchfor its handheld-onlySwitchLite device, which went on sale worldwide in September, also being prepared for that country.