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Facebook launches new company logo

 The new company logo for Facebook Photograph:( AFP )

Reuters New Delhi, India Nov 05, 2019, 05.25 PM (IST)

Facebook Inc on Monday unveiled a new logo for the company to distinguish it from its apps and to mark the company expanding beyond online social networking to messaging, photo-sharing, virtual reality and even wallets for digital currency.

The new branding, basically the company name in crisp lettering, will be stamped on its "family" of offerings including Messinger, Instagram, Oculus, Workplace, Portal and Calibra, according to chief marketing officer Antonio Lucio.

The social media company said it would start using the new brand within its products and marketing materials and would update the Facebook for Business website over the coming weeks. 

In June, the company began including "from Facebook" within its apps that includes Messenger, Instagram and WhatsApp.

Story highlights

The company unveiled its new logo to distinguish it from its apps and to mark its expansion beyond online social networking to messaging, photo-sharing, virtual reality and even wallets for digital currency.