"There are three things about market expansion - geographical, behavioural and cultural. One thing which we have been focusing on very clearly now is behavioral," says Amit Sarda, MD, Soulflower Co Ltd, to Jasper Reid.

Amit Sarda who is the MD, Soulflower Co Ltd speaks to WION

"The core of our business thought was how do we address the needs of our consumers and how do we make the lives of our consumers easier," says Rakesh Kaul, MD & CEO, Livpure Private Limited to Jasper Reid.

Rakesh Kaul who is the MD & CEO, Livpure Private Limited speaks to WION

A unique conversational show that brings the top leaders across all industries, sharing their insights on different agendas, right at the centre of WION's headquarters, a joint initiative with DMAasia.

Brand leaders from different businesses and brands in conversation with WION

"Mahindra Holidays was set up about 27 years back based on 2 basic human insights- a deep sense of family bonding & a sense of wanderlust," says Pratik Mazumder, CMO, Mahindra Holidays & Resorts India Limited, to Jasper Reid.

Pratik Mazumder, the CMO, Mahindra Holidays & Resorts India Limited speaks to WION

"We are an IT services company, we play with technology... Post covid we are seeing a different change in the thought process of youngsters," says Satinder Juneja, Global Marketing Head of Birlasoft to Jasper Reid.

Satinder Juneja who is the Global Marketing Head of Birlasoft speaks to WION

"We have been an independent agency largely local and I believe that's an advantage for us... we are vocal for local," says Vishal Chinchankar, CEO, Madison Digital & Madison Alpha, to Jasper Reid.

Vishal Chinchankar who is the CEO, Madison Digital & Madison Alpha speaks to WION

dma-asia

Dma Asia, News on Dma Asia, stories on Dma Asia, articles on Dma Asia, Dma Asia stories at Wion, Dma Asia news, Dma Asia latest news