Photo Guard: Facebook's new feature to guard your FB profile pic
Facebook logo is seen at a start-up company gathering at Paris' Station F in Paris
The rollout that is initially happening in India, is soon expected to expand to other countries
Facebook announced a pilot program in India to regulate the access to its user's profile picture. The new feature called 'Photo Guard' comes with a range of safety measures.
It restricts users from downloading a person’s profile pic or sharing it with others.Preventing users from tagging other people in a person's profile pic, it also abstains users from taking screenshots of a person's profile pic, however, this feature is initially available for Android phones only.
When activated, the optional guard is visible through a blue border and shield around a user’s profile pic.
The company partnered with an Indian illustrator to research make these safety controls more compelling with attractively designed options. In a blog post, Facebook explained that it found that “some women choose not to share profile pictures that include their faces anywhere on the internet because they’re concerned about what may happen to their photos.” It believed that early tests indicate that people are 75 percent less likely to copy a photo when the guard option is enabled.
The rollout that is initially happening in India, is soon expected to expand to other countries, Facebook said.