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Ekta Kapoor clarified she exited ALTT in 2021 after the government recently banned 25 OTT platforms, including ALTT, for obscene content. She stated neither she nor her mother is associated with the company.
Following the recent government ban on ALTT and 23 other OTT apps, Ekta Kapoor has released a statement clarifying that she stepped away from ALTT in 2021 and has had no involvement with the platform since. The government has ordered the blocking of websites and apps linked to 25 OTT platforms, including Ullu, ALTT, and Desiflix, citing the presence of obscene, vulgar, and, in some instances, pornographic content.
Taking to Instagram, Ekta Kapoor posted “Balaji Telefilms Limited, listed on the BSE and NSE, is a professionally run media organisation and following the recent amalgamation of ALT Digital Media Entertainment Ltd. (previously its wholly owned subsidiary) duly approved by the Hon’ble NCLT, it operates ALTT wef June 20, 2025."
She further clarified that neither she nor her mother, Shobha Kapoor, has had any connection with the platform since stepping away. “Media reports have been in circulation about ALTT being disabled by the authorities; however, contrary to such reports, Ms. Ekta Kapoor and Mrs. Shobha Kapoor are not associated in any capacity whatsoever with ALTT, and they had stepped down from their association with ALTT way back in June 2021. Any insinuation contrary to the above facts is strongly denied, and the media is requested to report the accurate facts.”
As per the official report, the banned platforms include ALTT, ULLU, Big Shots App, Desiflix, Boomex, Navarasa Lite, Gulab App, Kangan App, Bull App, Jalva App, ShowHit, Wow Entertainment, Look Entertainment, Hitprime, Feneo, ShowX, Sol Talkies, Adda TV, HotX VIP, Hulchul App, MoodX, NeonX VIP, Fugi, Mojflix, and Triflicks.
The Ministry of Information and Broadcasting made the decision in consultation with the Ministries of Home Affairs, Women and Child Development, Electronics and Information Technology, and Law, along with industry bodies FICCI and CII. Officials stated that the content on these platforms included sexual innuendos and long stretches of sexually explicit scenes without any coherent storyline, theme, or socially relevant message.