BYD India launches three all-new variants of Atto 3 SUV
BYD India launches three all-new variants of Atto 3 SUV
BYD India has officially launched three new variants of the BYD Atto 3: Dynamic, Premium, and Superior. This strategic expansion aims to cater to a diverse customer base and enhance options for potential buyers in the growing electric vehicle (EV) market. The introduction of these variants comes as BYD prepares to solidify its presence in India, following the successful rollout of its all-new e6 and BYD Seal models.
Each Atto 3 variant is designed to offer unique features and capabilities, reflecting BYD's commitment to innovation and customer satisfaction. This launch aligns with BYD's ambition to lead in the EV sector, showcasing a robust lineup of electric vehicles tailored for Indian consumers.
Rajeev Chauhan, Head of Electric Passenger Vehicles (EPV) Business at BYD India, expressed excitement about the launch, stating, "The new variants of the BYD ATTO 3 will empower more customers to embrace electric mobility while enjoying the high-quality performance and features that define our brand."
In addition to the Atto 3 launch, BYD India is also spearheading the BYD EV INNOVATE-A-THON, an initiative aimed at fostering innovation and sustainability among engineering students in India. In collaboration with the Automotive Skill Development Council (ASDC), this program encourages students to develop creative solutions in the electric vehicle domain.
The BYD EV INNOVATE-A-THON consists of three stages: an online quiz, a digital prototype round, and a physical prototype creation and sales pitch. Winning teams will have the opportunity to meet technology and sustainability experts at BYD's headquarters in Shenzhen, China, and receive cash prizes and trophies.
F R Singhvi, President of ASDC, praised the initiative, stating it aligns perfectly with the commitment to innovation and excellence, inspiring students to adopt an innovative mindset for a sustainable future.
With a brand value exceeding USD 10 billion and recognition as one of the top 10 global automotive brands, BYD continues to make significant strides in the electric vehicle landscape, positioning itself as a trusted leader in the industry.
