What Makes PM Modi Most Popular Indian Leader

Ability To Connect With Women Voters

.Welfare programs related to LPG connections and rural household toilets have been targeted at women. This, Modi has successively captilised upon, election-after-election

Massive Social Media Outreach

From X to Meta Platforms, tens of millions are just a tap away for the leader of the world's biggest democracy.

Intact Statesmanship

Modi has harnessed India's growing geopolitical clout to assert a kind of statesmanship unique to him. Psephologists say it appeals to urban voters.

Show of Cultural Rootedness

From Yoga to Ram Mandir to visits to religious shrines, Modi's cultural rootedness — often described as Hindutva belligerence in the West — has catapulted voters towards him.

Continuous Expansion of the BJP

Under Modi, the Bharatiya Janata Party has expanded to add tens of millions new members. His hold as sole face of the party fails to slip through the moments of few electoral lows that the BJP has seen in past few years.