Naruto, the selfie monkey is named PETA's 'Person of the Year'
Naruto, the Indonesian monkey, also known as the selfie monkey, becomes the Peta's "Person of the Year". Photograph: (Others)
Naruto is the crested black Indonesian macaque who came to a sudden popularity because of a grinning selfie which it took accidentally while looking into the camera lens. That was in 2011. Following the virality of the picture, People for the Ethical Treatment of Animals (PETA) filed a lawsuit in the US to declare the then six-year-old Naruto as the owner and author of its photograph. The group claimed that it is honouring Naruto to recognise that, "He is someone, not something".
Ingrid Newkirk, PETA Founder, said in a statement on Wednesday, "Naruto's historic selfie challenged the idea of who is a person and who is not and resulted in the first-ever lawsuit seeking to declare a nonhuman animal the owner of the property, rather than being declared property himself".
The picture was originally clicked in 2011 on Sulawesi island of Indonesia when the monkey pressed the camera shutter while peering down the camera lens set up by David Slater, a British nature photographer.
The court case has reached a settlement where David Slater and his company, Wildlife Personalities Ltd. has agreed to "donate 25 per cent of any future revenue derived from using the selfie to charities that protect the habitat of Naruto and other crested macaques in Indonesia".