Google likely to open stores in India to sell Pixel devices

Google, Microsoft, Facebook, Intel Corp, Uber, IBM, are among the top US companies listed as members. Photograph:( Reuters )

WION Web Team New Delhi, Delhi, India Dec 26, 2017, 02.44 PM (IST)

In a bid to boost sales of its Pixel smartphones, Google may soon open stores in India.

After receiving a positive response on its Pixel pop-up stores stationed in malls across the country, the company is now giving thought to open offline stores for selling Pixel devices. 

India is home to world's second-biggest wireless market with 1.2 billion mobile subscribers.

The Indian wireless market is currently dominated by South Korea's Samsung Electronics Co Ltd, and Chinese players such as Xiaomi, Oppo and Vivo, noted a Reuters report. 

Google Pixel, as a brand, may use measures to improve brand visibility and reach among consumers. 

In such circumstances, Google's move to promote 'brand Pixel' via offline stores seems like a viable option.